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Have you ever imagined robots that can perform any daily task without needing to be reprogrammed for each one? It sounds like something out of a science fiction movie, but it is becoming a reality. On Monday, the 4th, the American AI startup for robots, Physical Intelligence, received a massive investment of US$ 400 million, an investment from Jeff Bezos and OpenAI, as well as other large venture capital firms such as Thrive Capital, Lux Capital, Redpoint Ventures and Bond.
Physical Intelligence, founded this year, is creating what it calls “universal brains” for robots. These artificial intelligence (AI) software programs are designed to work on any type of robot, allowing them to perform tasks ranging from simple household tasks like folding laundry to more complex functions. The technology is still in its early stages, but the founders believe it can reach a level of sophistication similar to that of language models like ChatGPT, bringing a real revolution to the field of robotics, and has attracted significant investment from Jeff Bezos and OpenAI.
The “p0” of Physical Intelligence and plans for the future
The software developed by the startup, which Jeff Bezos is keeping an eye on, called p0 or pi-zero, aims to eliminate the need for specific programming for each function that a robot needs to perform. The idea is that, with this system, any robot can understand the environment and perform the activities for which it is designated independently.
In a recent article, Physical Intelligence explained how p0 enables, for example, robots to organize groceries or fold clothes without any manual programming intervention.
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This concept of universal brains is what is attracting the attention of tech giants and big-name investors. Now valued at an impressive $2 billion, AI robot startup Physical Intelligence has already surpassed its initial $70 million valuation.
This financial surge shows the growing interest in AI applied to robotics and promises to open doors to new possibilities in the area, especially in sectors that require complex automation and efficiency.
The importance of Jeff Bezos and OpenAI's investment
This investment by Jeff Bezos and OpenAI in AI startup Physical Intelligence signals a strong bet on the future of autonomous robots. Amazon, for example, already uses robotics extensively in its operations to streamline the organization and delivery of packages. With the support of companies such as Thrive Capital, Redpoint Ventures and Bond, the startup now has financial backing and strategic to accelerate the development of its technology.
Who is behind Physical Intelligence?
In addition to investors like Jeff Bezos, Physical Intelligence's founding team is made up of prominent names in the industry. Karol Hausman, the startup's CEO, brings experience as a former robotics scientist at Google. Sergey Levine, a professor at the University of California at Berkeley, is also a co-founder and is recognized for his research on generalist software, one of the pillars of the technology developed by the startup. And completing the trio is Lachy Groom, a former Stripe executive with extensive experience in the online payments sector.
The future of robotics with universal brains
The innovation proposed by AI startup Physical Intelligence for robots and the investment from Jeff Bezos and OpenAI are a significant step towards robots no longer being machines programmed for specific tasks and evolving into assistants with generalist capabilities.
This is a field with potential to transform industrial sectors, domestic and even healthcare, where robots that learn and adapt independently can bring revolutionary advances.
In the world of robotics, every penny of this investment in universal brains points to a future in which human-machine interactions will become increasingly sophisticated, personalized, and present in our daily lives.
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