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Identification of skills gaps, personalization of learning and adaptation of training material are some of the benefits.
Training is an essential part of the development and success of companies. In this context, Artificial Intelligence (AI) can be an important ally to, for example, evaluate the progress of each employee, identify possible skills gaps and adapt training material dynamically for faster and more efficient learning.
Training can be proposed for the most diverse organizational purposes, such as teaching employees to use a new tool, optimizing ongoing processes or meeting knowledge needs. Among the possibilities, the compliance training stands out due to the relevance of training to comply with standards, guidelines and laws that govern a given business.
According to the study "Corporate Integrity in Brazil – Evolution of compliance and good business practices in recent years”, carried out by the audit and consultancy Deloitte, 73% of companies in the country plan to invest in compliance training by the end of 2024. This is because compliance programs must be present in the daily lives of organizations to be, in fact, effective.
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The information shows that employees who are aware of the policies and procedures established by the company can become more committed to an ethical and transparent environment. Therefore, training linked to communication is essential for both professionals and business partners. Through this transfer, they can learn about the standards and integrity rules that govern the company they work for, or for which they provide services, and put them into practice.
Personalizing learning with AI is on the rise
AI has proven to be a relevant resource in the corporate environment, with possibilities for the development and training of employees, thanks to its ability to learn from experiences, simulate real situations, analyze data and provide continuous feedback.
One of the tool's main contributions to learning, according to portals specialized in people management and technology, is the personalization of professional development strategies. Through data analysis, the institution is able to understand the preferences and demands of each of its employees.
This mapping is important because it allows training and development to be adapted according to the needs of each professional, which maximizes the team's potential and avoids generic approaches. In this way, personalization is seen as an effective strategy in corporate learning management, as it recognizes the individuality of employees in terms of their knowledge and the way they learn.
Chatbots are also AI resources that can assist in corporate learning management. These computer programs simulate human conversations, helping to personalize the interaction between machine and employee and engage professionals. In addition to improving the user experience, it optimizes time and reduces impersonality in learning, increasing identification with the training content.
Online learning helps adapt to the new rhythm imposed by technology
Rapid technological evolution has presented companies with the challenge of addressing a skills gap. According to a study by McKinsey, nine out of ten leaders deal with skills shortages in some areas. To remedy this lack, large companies such as Microsoft and Amazon have already sought corporate training solutions through streaming. The alternative is considered highly scalable, modern, economical and effective.
Since before the pandemic, online organizational learning had already been gaining ground in organizations. With the sudden change in work setup, this trend has accelerated. In this scenario, companies increasingly discover that investing in development and learning is decisive for attracting and retaining talent, for example. According to LinkedIn Research in 2019, this was a relevant aspect for 94% of professionals when deciding where to work.
The same survey showed that the skills required for jobs have changed by 25% since 2015. The research predicts that they should still change by 200% by 2027, showing that it is necessary for companies and professionals to update themselves to keep up with the market evolution and remain competitive.
