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Beetle breaks sales record in 2023, wins the title of most loved in Brazil leaving icons such as Volkswagen Gol, Kombi and Chevrolet's beloved Opala and Chevette furious

Written by Flavia Marinho
Published 23/01/2024 às 18:45
volkswagen - Chevrolet - beetle - kombi - Gol - opal
The style and immortal essence of the Beetle that continues through the years
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Beetle, the beetle that never ages and never leaves the hearts of Brazilians, surpasses the Kombi, Volkswagen Gol, and the beloved Opala and Chevette, from Chevrolet!

The Volkswagen Beetle is not just a car; is a true cultural icon. And guess what? He is more alive than ever! In 2023, this classic became the most loved vintage vehicle in Brazil, according to a survey by OLX. The 1975 model, a true flashback on wheels, led sales by an impressive margin. Interestingly, the Beetle was the protagonist of a story that began more than six decades ago, marking the lives of many Brazilians.

With a successful history that spans generations, the Beetle is not just a car, but a heritage that parades elegance and tradition through the streets of the country. It was so successful that, between January and November last year, it represented 40% of classic car sales on OLX. This is four times more than the Volkswagen Gol, second place. After all, who can resist retro charm combined with German sturdiness? Furthermore, models like Chevrolet Opala and Kombi They also shined, but not as bright as our esteemed Beetle.

Volkswagen and Chevrolet lead the top of the most beloved classics in Brazil

It does not stop there. The list of best-selling classic cars is a veritable parade of stars from the past. The Chevrolet Opala, with its robust design and powerful engine, is not far behind, followed closely by the Chevrolet, another Chevrolet favorite. Volkswagen, of course, doesn't just stop at the Beetle; the Kombi, with its unmistakable lines, also earned its place in the sun. In fact, it is interesting to note that the passion for classics is not just limited to one model or brand; it transcends, showcasing the diversity and refined taste of vintage car collectors and enthusiasts.

These vehicles are not just means of transportation; They are time capsules that take us back to a golden age. To the look at the list, it is impossible not to feel a touch of nostalgia and admiration for these machines that, decades after their manufacture, still awaken sighs and quicken hearts.

The style and immortal essence of the Beetle that continues through the years

But when we talk about the Volkswagen Beetle, we're not just reminiscing about the past; We are experiencing the peak of its popularity. A OLX revealed that the best-selling, sought-after and advertised models are true relics, with emphasis on the year 1975. This preference is not a mere coincidence. The 1975 Beetle is a landmark, a true expression of quality and design that stands the test of time.

Of course, models from the 70s have their own special charm, but Beetles from 1980, 1965 and even the most recent 1983 also have their place guaranteed in the pantheon of classics. Each of these years represents a distinct era, with its own stories and specificities that captivate collectors and aficionados. And it's not just nostalgia that attracts shoppers; It is the quality, style and immortal essence of the Volkswagen Beetle that has been perpetuated through the years.

São Paulo proved to be the beating heart of enthusiasts of the beloved beetle

Now, let's paint a picture of the Beetle's popularity with the most sought-after colors. In 2023, the White Beetle reigned supreme, followed by sky blue, hope green, passion red and vibrant yellow. This color palette not only reflects automotive fashion trends, but also the personality and preferences of Brazilians who choose the Beetle as their road companion.

In geographical terms, São Paulo proved to be the beating heart of Beetle enthusiasts, leading purchases, searches and advertisements. Minas Gerais and Rio de Janeiro also showed considerable love for this classic, following closely behind the national passion. The Beetle knows no borders within Brazil; From north to south, from east to west, it is a beloved symbol, uniting people around a common passion.

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Flavia Marinho

Flavia Marinho is a postgraduate engineer with extensive experience in the onshore and offshore shipbuilding industry. In recent years, she has dedicated herself to writing articles for news websites in the areas of industry, oil and gas, energy, shipbuilding, geopolitics, jobs and courses. Contact her for suggestions, job openings or advertising on our portal.

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