English 
Spanish 
4 min read 
15 comments 
Brazilian company dominates the global bus market, expanding its presence in more than 100 countries and promises to revolutionize electric vehicles with giant BYD
Imagine a Brazilian company that went from a small workshop in the interior of the country to conquer the world, becoming a giant in the bus market and reference in sustainable transport. With presence in more than 100 countries, That multinational challenges global competitors and leads the revolution of electric vehicles, transforming urban mobility with innovation and cutting-edge technology.
Want to know how this success story began and what the next steps are for this industry powerhouse? Find out now!
From a small workshop in Brazil to a global powerhouse
A Brazilian multinational is redefining the transportation sector by expanding its presence in more than 100 countries and investing in sustainable solutions. The company, which started as a small business in the interior of Brazil, has now established itself as a global reference in innovation and mobility.
- This is how a gas station stores enough fuel to fill hundreds of vehicles every day
- Mitsubishi XForce HEV to be launched in March 2025 with hybrid engine and consumption of up to 24 km/l: compact SUV has dimensions similar to the Yaris Cross
- Tarcísio de Freitas says that residents of this region may be exempt from paying tolls
- GWM opens pre-sales of Tank 300, a plug-in hybrid SUV with 408 hp and off-road vocation, reservations open until April 3: Official launch in April 2025
Founded in 1949, Marcopolo took its first steps in Caxias do Sul (RS) under the name Carrocerias Nicola. Initially dedicated to the manufacture of wooden bodies, the company evolved quickly by replacing the material with metal, making its buses more modern and resistant.
The turning point came in the 1950s, when Paulo Bellini joined the company, bringing a strategic vision focused on growth and innovation. Under his leadership, the company expanded and, in the 1960s, began exporting to Uruguay, marking the beginning of its international journey.
In 1971, the company adopted the name Marco Polo, a reference to the Venetian explorer, symbolizing its global ambition. With a business model focused on customization and adaptation to the needs of each market, the company has consolidated its presence in several countries.
The Brazilian multinational stood out for the quality of its buses and the way it values its employees
The Brazilian multinational stood out for the quality of its buses and the way it structured its management. Bellini implemented an innovative system of employee appreciation, ensuring that everyone, from workers to executives, felt like a fundamental part of the company.
In addition, the company invested in the development of vehicles adapted to specific needs. An example of this was the launch of the SchoolBus, a bus model designed for school transportation with structural reinforcements for greater safety. These initiatives further strengthened its reputation in the market.
In the 1980s, the company expanded its potential by going public on the Stock Exchange, attracting investors and further boosting its growth. This strategy allowed for new expansions and investments in cutting-edge technology.
Marcopolo has established a presence in more than 100 countries, investing in the installation of factories on several continents
Marcopolo's global vision has led to its presence in over 100 countries, with strategic production units in regions such as Portugal and Russia. But its expansion was not limited to bus exports; the company invested in the installation of factories on several continents, ensuring proximity to its target markets.
In recent years, the focus on sustainability has become a competitive differentiator. A milestone in this regard was the launch of Active, the company's first 100% electric bus, developed in Brazil. This investment reinforces the multinational's commitment to a greener future and innovative solutions for public transportation.
Brazilian multinational enters into partnership with BYD, the world's largest electric vehicle manufacturer
To strengthen its global leadership, Marcopolo has invested in strategic partnerships. One of the main agreements was signed with BYD, a world reference in the manufacture of electric vehicles. This collaboration resulted in buses powered by clean energy, already in operation in cities such as Salvador (BA).
In addition, the company maintains a strong presence in the manufacture of buses for international events and specific markets. Its units operate in places such as Mecca, in Saudi Arabia, and even in high-end tourist complexes, such as Disney, in the United States.
Marcopolo, the Brazilian multinational that redefines transportation in the world
Marcopolo's trajectory proves that a Brazilian company can not only compete, but also lead the transportation sector on the world stage. Its commitment to innovation, sustainability process and customization has consolidated its position as one of the largest bus manufacturers in the world.
With an eye to the future, the company continues to invest in electric vehicles and efficient solutions, reaffirming its importance in the global market and its contribution to more sustainable and technological transport.
What do you think about the revolution of electric buses in Brazil and in the world? Do you believe that this technology will transform the sustainable transport Or are there still challenges to be overcome? Leave your opinion in the comments! 🚍⚡👇
Congratulations Marcopolo! Would it be the road version of EMBRAER, or the other way around???
With the economic opening of the Collor government, imports began to rain down, our industries collapsed and few survived. Congratulations to the Marco Polo industry.
Great company, congratulations!!!