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Caught: GAC GS3 Emzoom arrives in Brazil with 152 horsepower, 6 airbags and R$5,8 billion in investments to compete with VW T-Cross and Hyundai Creta

Written by Rafaela Fabris
Published 06/12/2024 às 12:37
Caught: GAC GS3 Emzoom arrives in Brazil with 152 horsepower, 6 airbags and R$5,8 billion in investments to compete with VW T-Cross and Hyundai Creta
GAC Motor's compact SUV, the GAC GS3 Emzoom features a 1.5 turbo engine, 10,25" multimedia center, bold design and robust technology package. (Image: Reproduction)

A GAC GS3 Emzoom was spotted on Brazilian soil, marking the beginning of a new phase in the compact SUV market in Brazil. This model, which promises to challenge giants such as the VW T-Cross and Hyundai Creta, is part of the strategy of GAC Motor, one of the Chinese brands that has invested the most in the country.

The arrival of the GAC GS3 Emzoom had already been confirmed by the manufacturer in September, along with a robust investment plan of US$ 1 billion (approximately R$ 5,8 billion) over the next five years. Although the official launch date is still a mystery, the sighting indicates that the launch may be closer than previously thought. In addition to the GS3, three other GAC models were seen in the country, which reinforces the possibility of a simultaneous presentation to Brazilian dealers and consumers.

What makes the GAC GS3 Emzoom stand out?

GAC GS3 Emzoom

The GAC GS3 Emzoom, unlike the trend of electrification of Chinese cars, comes with a 1.5 turbo combustion engine that delivers 152 horsepower and 27 kgfm of torque. The set is associated with a seven-speed dual-clutch gearbox, ensuring agile performance and efficiency.

O The design of the new SUV from China in Brazil is also impressive. The front grille features vertical beams at striking angles, while the sharp, aggressive headlights complement the robust front end. The triangular lines and creases spread across the body give the model a strong and modern visual presence. At the rear, the C-pillar features a coupe-style trim, similar to the VW Nivus, and the LED taillights with a geometric signature enhance the visual appeal.

Space and technology to compete

Measuring 4,35 m long, 1,82 m wide and with a 2,56 m wheelbase, the GAC GS3 Emzoom promises generous interior space, rivaling even models from higher segments, such as the Jeep Compass. The interior combines modernity and sophistication, with soft-touch materials, varied finishes and an instrument panel combined with a 10,25-inch multimedia center, which is already a standard item in the basic version.

The top-of-the-line version, called Premium-R, features a robust package of technology and comfort: leather-covered seats and steering wheel, digital air conditioning, 6 airbags, surround camera, electric adjustment of the driver's seat, 7-inch digital instrument panel, induction cell phone charger and panoramic sunroof.

A new competitor in sight

The GAC GS3 Emzoom, the new SUV from China in Brazil, arrives to shake up the market and challenge the established leaders. With a bold design, cutting-edge technology and a price that promises to be competitive, it has the potential to win over the Brazilian public. Expectations are high, and now we just have to wait for the official launch announcement.

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Duarte
Duarte
07/12/2024 12:41

🤢🤮🤢🤮🤢🤮🤢🤮🤢🤮🤢🤮🤢🤮🤢🤢🤮🤢🤮🤢🤮🤢🤮🤢🤮🤢🤮🤢

Roberto Kadessu
Roberto Kadessu
09/12/2024 10:25

It looks like a pretty cool SUV. At least it's not another mid-size model with a 1-liter turbo engine like the models offered by the competition.

Rafaela Fabris

It discusses innovation, renewable energy, oil and gas. With over 1.200 articles published in CPG, it provides daily updates on opportunities in the Brazilian job market.

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