Have you ever imagined taking a free course at USP? The institution has 5 vacancies available for the EAD course Generative Artificial Intelligence in Marketing; see how to sign up

Have you ever imagined taking a free course at USP? The institution has 5 vacancies available for the EAD Generative Artificial Intelligence in Marketing course; see how to sign up

Written by Alisson Ficher

Published 12/10/2024 às 14:11

USP is offering a free course on generative AI in marketing, with 5 places available. Registration is open until 22/10. See how to secure your place now!

USP is accepting applications for the free course on generative AI in marketing, with 5 places and starting on October 24th.

If you are looking for a training opportunity in one of the most promising areas today, University of São Paulo (USP) may have the ideal course for you.

With thousands of vacancies available, USP has opened registration for the “Generative Artificial Intelligence in Marketing” course, which is completely free and online.

But attention: places are limited and selection is based on the order in which applications are received. So, time is running out to secure your participation!

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What the course offers

The course content is divided into three main modules:

Definition of Artificial Intelligence

For those who are not yet familiar with the concept of AI, this module will provide a complete introduction, explaining how artificial intelligence has evolved and its main characteristics.

The use of generative AI in business

Here, the focus will be on the impact of AI on business strategies, especially in the marketing sector. You will see how AI can transform the way companies operate and communicate with their customers.

Practical applications of AI in marketing

This module is one of the most anticipated, as it will show how to use AI tools in the day-to-day running of marketing campaigns. Technologies such as Chat GPT and MidJourney will be explored in depth, with real examples of how they are being used in Brazilian companies to optimize their marketing strategies.

Additionally, there are several leisure, the course will present case studies of companies that have already adopted these tools, showing not only the benefits, but also the challenges of implementing AI in advertising campaigns.

You will learn how to overcome these challenges and make the most of the potential of this technology.

How to apply?

To secure your spot, just access the official USP page and register by October 22nd. The selection of candidates will be made in order of registration, so The sooner you register, the greater your chances of participating..

Those selected will receive all instructions on how to access USP's virtual platform, where they will be able to attend classes on October 24th.

The student must actively participate and complete the activities proposed online to obtain the certificate.

AI in Marketing: The Future is Here

By the end of the course, participants will have a solid understanding of how artificial intelligence can be applied to marketing, helping them to rethink your strategies and explore new possibilities offered by AI.

The course promises to open new horizons for professionals who want to be at the forefront of the technological revolution.

So, what are you waiting for? Don’t miss the chance to be part of this digital transformation!

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Have you ever imagined taking a free course at USP? The institution has 5 vacancies available for the EAD Generative Artificial Intelligence in Marketing course; see how to sign up