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To be successful in the automotive market, Chinese giants realized the importance of establishing partnerships with already established manufacturers. Mutual collaboration is essential for expansion and innovation in the sector.
To make its vehicle powered by electricity, however, it needs partners. Not so much those linked to technology, given that Cupertino has all the skills to develop innovative and reliable programs, but rather those linked to production, as establishing factories to manufacture cars is a complex issue. A Xiaomi and Huawei they understood this… and responded successfully.
According to experts, if the Apple If the company manages to launch its electric vehicle, it could boost sales of its flagship products such as iPhones, Macs and other devices.
This strategy can have a positive effect on the company's sales.
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Impact of the debut in the automotive field on sales de smartphones and consumer electronics
The introduction into market automotive also appears to be driving sales de smartphones and other consumer electronic products. The ability to offer eletric cars modern and connected systems convinces customers that the company in question is a guarantee of customer service in all its products.
The numbers of sales na China confirm this trend. While the Apple had a 4% drop in sales annual sales in the first two weeks of October, Huawei and Xiaomi, on the other hand, experienced increases of 66% and 28%, respectively.
Company Huawei, for example, developed the M7 SUV model in collaboration with Aito, resulting in more than 80.000 orders in just 50 days. In addition Huawei is also working in partnership with other automakers to accelerate the adoption of its techs of electric vehicles No. market. The launch of the Avatr 12 and Luxeed S7 models must be interpreted in light of these partnerships. In turn, the company Xiaomi, which is about to enter the market de electric vehicles, is negotiating with several Chinese manufacturers with the aim of establishing partnerships equally successful.
If the Cupertino giant wants to develop a electric car, she can look at competitors Chinese who are standing out in this sector. A Apple has been facing challenges and difficulties in the development of its Titan Project, but companies like Huawei e Xiaomi have shown that it is possible to be successful in this market.
While the Apple faces obstacles in its plans for a electric car, the giants of tech Chinese companies are demonstrating how to enter and stand out in the challenging four-wheel vehicle sector. **Tim Cook, CEO of Apple , could be inspired by these companies to overcome difficulties and create a electric car Of success**.
Source: Insideevs Uol
