Strategic alliance will allow the company to modernize and access new technologies, boosting growth in the Brazilian industrial market
A Reframax Engineering, a company Minas Gerais specialized in providing industrial services and production of refractories, announced the acquisition of 60% of their actions by Shinagawa Group, a Japanese group.
This transaction, valued at R $ 1 billion, must be completed within 90 days, pending regulatory approvals.
The acquisition not only represents a significant milestone for the Reframax, but also opens up new opportunities for expansion and modernization for the company.
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Strategic alliance for growth
A Shinagawa Group with 150 years of experience, is recognized as one of the leading manufacturers of refractory products in Japan and has operations in several countries, including China, Australia e India.
The Japanese group's international experience will be a valuable asset to the Reframax, which seeks to strengthen its presence in the global market.
According to the CEO of Reframax, Luciano Lopes, this alliance is a decisive step towards ensuring the sustainability process of the company in the long term, allowing the implementation of new T and the modernization of processes.
In addition to access to technological innovations, the partnership will provide Reframax the opportunity to adapt your practices engineering solutions and increase operational efficiency.
The exchange of knowledge between the two companies and the implementation of best practices can result in a positive impact on operations, increasing competitiveness in the industrial market.
Continuous growth and strong market presence
In the past five years, the Reframax Engineering showed impressive growth, with an average of 30% per year, employing more than 5 thousand people at its headquarters in Belo Horizonte, in the industrial unit in Santa Luzia and in operations in several cities, such as White gold, Camacari, Greenhouse e itaguaí.
The company is recognized for its performance in long-term contracts with large industries in the sectors of mining, iron metallurgy e petrochemistry.
Lopes highlights that the Reframax is responsible for providing refractories to 60 to 70% of the steel market in Brazil, consolidating its position as a leader in the sector.
This strong presence in the market is the result of a successful diversification and innovation strategy. Reframax is not limited to the installation of refractory materials, but also operates in various segments, including chemicals, petrochemicals and paper and pulp.
This multifaceted approach allows the company to maintain stability during economic fluctuations and seize opportunities in different sectors.
Autonomy and focus on internationalization
Despite the majority acquisition by Shinagawa Group, the founding family of Reframax will remain in charge of the business, ensuring that the company operates in a manner autonomous and independent.
This is crucial to preserving the culture and values that have been fundamental to the company’s success.
Lopes emphasizes that this autonomy will allow the Reframax Keep your focus on the Brazilian market, while seeking opportunities for international expansion.
A Reframax intends to explore markets in countries where shinagawa is already established, as Japan, Taiwan e South Korea.
The expectation is that the expertise in long-term contracts, which the company has developed over the years, will facilitate entry into new markets and adaptation to different regional demands.
Lopes believes that this alliance will allow for significant and sustainable growth, with projections of at least double-digit growth per year.
New segments and innovations on the horizon with Reframax Engenharia
In addition to geographic expansion, the Reframax Engineering is evaluating the possibility of entering new segments that have not yet been explored, such as energy recovery, refractory recycling and petrochemicals.
These areas represent promising opportunities as the demand for sustainable solutions and recycling technologies is growing globally.
Energy recovery, in particular, is a trend that is gaining prominence as industries seek to reduce their carbon footprint and improve energy efficiency.
With the formalization of the alliance with Shinagawa Group, Reframax is well positioned to reformulate its strategy and meet the diverse interests of today's market.
Shinagawa Group X-ray
O Shinagawa Group has extensive experience in the industrial sector, working in four independent sectors: Engineering , Insulation, Refractories e Advanced Ceramics.
Recognized as Japan's leading manufacturer and supplier of high-quality products, the company designs, installs and maintains industrial ovens globally.
Em 2023, the group recorded revenue of 144,1 billion yen and has 24 companies (8 in Japan and 16 abroad), ending the year with 3.373+ employees direct.
The acquisition of Reframax Engineering from Shinagawa Group represents a significant strategic move that not only enables a new development cycle for the brand, but also promises to positively impact the saving local and national.
The collaboration between these two companies signals a promising future, where innovation and international expansion will become fundamental pillars for success in the engineering solutions e construction.
This alliance is not only a growth opportunity for the Reframax, but also an important step towards a more sustainable and competitive industrial market.
SOURCE: DIÁRIODOCOMÉRCIO