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Microsoft surprises by announcing record investment of R$14,7 billion in Brazil with a focus on AI and cloud infrastructure

Written by Deborah Araújo
Published 28/09/2024 às 09:45
Microsoft surprises by announcing record investment of R$14,7 billion in Brazil with a focus on AI and cloud infrastructure
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With the aim of strengthening its operations in Brazil, Microsoft revealed a new billion-dollar investment, aimed at the development of artificial intelligence and expansion of cloud computing infrastructure in the country.

Microsoft has just announced its largest investment in Brazil, aimed at expanding the country's technology and artificial intelligence (AI) infrastructure. The American giant has committed to investing R$14,7 billion over the next three years, with the aim of boosting digital transformation and economic growth, in addition to training millions of Brazilians in technological skills.

Expansion of cloud and AI infrastructure in Brazil

Microsoft's plan includes expanding its cloud and AI infrastructure, with new data centers in the state of São Paulo. The company already operates two cloud service centers in Brazil: Brasil South, launched in 2014 and located in São Paulo, and Brazil Southeast, headquartered in Rio de Janeiro, opened in 2020. With this new stage, Microsoft intends to further strengthen its presence and operational capacity in Brazil, making the country one of the main technological hubs in Latin America.

During the announcement made at an event in São Paulo, Microsoft CEO, Satya Nadella, highlighted that the investment aims to guarantee broad access to the technology and skills necessary for the Brazilian population and economy to prosper in the AI ​​Era.

“Our new investments in cloud and AI infrastructure, as well as in capacity building in Brazil, will help ensure broad access to both the technology and skills needed for the Brazilian population and economy to thrive in this Age of AI,” said Nadella.

Training 5 million people in technology skills

One of the main pillars of Microsoft's investment in Brazil will be ConectAI program, which aims to train 5 million Brazilians in skills related to artificial intelligence and technology over the next three years.

The program is an ambitious initiative that aims to prepare the Brazilian workforce for the digital future, training professionals to deal with new market demands and emerging technologies.

This large-scale training is essential to ensure that Brazil is prepared for the massive adoption of AI, a technology that promises to transform the economy and the job market in the coming years. Investment in technology education also aligns with the Brazilian government’s vision of improving public sector efficiency and strengthening national resilience through innovation and sustainability.

AI could add up to 4,2% to GDP

Microsoft commissioned a study from consultancy FrontierView to assess the impact of artificial intelligence on Brazil's economic growth. According to the study, if the country adopts AI on a massive scale, it could add up to 4,2 percentage points to GDP growth by 2030. Even minimal adoption of the technology could result in a significant increase in 1,8 percentage points in the Gross Domestic Product (GDP) in the same period.

This potential economic impact highlights the importance of IA for the future of Brazil, not only in terms of technological innovation, but also as an engine of economic growth. Microsoft's investment, combined with government support, could be a determining factor in accelerating the country's digital transformation.

Alignment with the Brazilian government's vision

Microsoft stressed that its new investments are directly aligned with the Brazilian government’s vision of improving efficiency in the public sector and encouraging sustainability. The technological infrastructure provided by the new data centers and AI training promise to contribute to the modernization of public services and the creation of new technological solutions.

Furthermore, the use of advanced technology can improve national resilience in critical sectors such as health, security and education. Artificial intelligence is already being applied in several areas in Brazil, such as monitoring natural disasters, analyzing large volumes of data in the health sector and combating fraud in financial systems.

Microsoft's role in Brazil's technological growth

Microsoft has played a crucial role in Brazil’s digital transformation over the past few years. With continuous investments in infrastructure expansion and the development of technological solutions, the company has contributed significantly to the growth of the technology sector in the country.

The new investment of R$14,7 billion reflects Microsoft’s commitment to supporting Brazil’s digital transformation and ensuring that technology is accessible to all. In addition, the company is focused on empowering the next generation of generation of Brazilian professionals to meet the demands of an increasingly digital and technological market.

This move by Microsoft comes at a crucial time as Brazil seeks to position itself as a leader in the adoption of IA and other emerging technologies. The investment also strengthens Microsoft’s partnerships with educational institutions, businesses and local governments, creating an ecosystem that fosters innovation and sustainable development.

The future of Brazil with AI and technological investments

With increasing investment in artificial intelligence and cloud infrastructure, Brazil is on track to become a major global player in the technology sector. The adoption of AI promises to revolutionize several sectors of the economy, from commerce to healthcare, education and public safety.

Microsoft is at the forefront of this transformation, and its commitment to the country reinforces Brazil’s role as one of Latin America’s leading technology hubs. By training millions of professionals and expanding its infrastructure, the company is paving the way for a more innovative and technological future in Brazil.

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Deborah Araújo

I write about renewable energy, automobiles, science and technology, industry and the main trends in the job market. With a close eye on global developments and daily updates, I am dedicated to always sharing relevant information.

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