New Bem Brasil Alimentos factory will open 300 jobs in the technical, management and operational areas in the state of Minas Gerais

In addition to the 300 primary, secondary, technical and higher education job openings, the company invests in the development of current employees to take on new challenges!

The policy of valuing the “household silver” was born with Bem Brasil Alimentos. This year, when the company completes 15 years and prepares to open its third production unit, in the municipality of Perdizes, in Triângulo Mineiro, it would not be different. With the works entering their final phase, the company started hiring, which follows the Employee Value Proposition (EVP) line – or value proposition to the employee, in literal translation. In all, there are 300 direct job openings at the new plant, in technical, management and operational areas.

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A 100% Brazilian manufacturer of frozen pre-fried potatoes and dehydrated potato flakes, Bem Brasil was founded in December 2006, in Araxá, in the Triângulo Mineiro region. A pioneer in this activity, it currently has two manufacturing units in the region: one in Araxá and the other in the municipality of Perdizes, which opened in 2017. Together, they generate more than 600 direct jobs and 2 indirect jobs. The company is the leader in sales of frozen pre-fried potatoes in the country, producing more than 250 thousand tons of products per year. In addition, its mix includes more than 20 items aimed at food service and national retail. Watch the video below and learn more about the company.

New Bem Brasil Alimentos factory will open 300 jobs

Simply put, the EVP strategy means offering development opportunities to current employees, through improved work environment experience, promotions and investments in training and qualifications. For those who are arriving, a journey is outlined in the company, so that they feel welcomed, prepared for their functions and, at the same time, engaged with the culture and can develop a sense of belonging to the team.

INDUSTRY AND TRADE – FREE MARKET

According to Bem Brasil's Human Resources manager, Franciele Reis, around 76% of opportunities for the new line were closed with internal personnel. “It is a very relevant index and, for us, important, as the employee is able to envision growth within the company and real possibilities in his career”, she points out.

Thus, the company will follow a dynamic of training and development programs for people to work at the Perdizes plant. “There will be technical mentorships and coaching processes, for the training of professionals for leadership positions. Our bet is on On the Job Training, that is, opportunities and training within the workplace, valuing leaders who will occupy supervisor positions, as well as those who were in operational and will go to leadership positions”, he details.

Franciele adds, however, that there will be external hiring, both for new jobs and to fill the job vacancies of those who achieved a promotion. “Bem Brasil has, in its DNA, the guideline of valuing professionals and offering opportunities internally. But he also believes in the importance of seeking people from outside to promote oxygenation and expand innovation. The two strategies are complementary,” she explains.

Bem Brasil is the leader in sales of frozen pre-fried potatoes in the country

Today, Bem Brasil is the leader in sales of frozen pre-fried potatoes in the country and has two units, in Araxá (MG) and Perdizes. After the inauguration of the third plant, it will expand the company's current production capacity from 250 tons per year to over 500. In the new factory, in addition to the various potato formats – canoe, stick, ball, sliced, etc. –, a line of frozen pre-fried onion rings will be processed. The expectation is that the inauguration will take place in early 2022. The total number of direct jobs will increase from approximately 800 to 1.100.

The management method via employer branding, adopted by the company, has been increasingly used around the world, in order to guarantee the competitiveness of the brands. The aim is to retain talent, reduce turnover and also attract the best professionals, precisely because of the visibility of the positive aspects of working for the company. Proof that the recipe works is that Bem Brasil has just received, for the second consecutive year, the “Incredible Places to Work” Award, defined through an evaluation conducted by the Fundação Instituto de Administração (FIA), precisely with the employees themselves.

Inscrição: Those interested in applying for job openings can register their CV directly on company website, in WORK WITH US.