Automaker Stellantis started the process of hiring 340 people for jobs at its factory in Porto Real, for the production of the new Citroën C3 model

The hiring of people by the automaker was due to the adoption of the second shift at the factory, to produce more Citroën C3 models

A factory of the automaker Stellantis, which develops cars for the French brands Peugeot and Citroën in Porto Real, in the south of Rio de Janeiro, will adopt two work shifts at the factory starting in October, with a view to accelerating the production of the new generation of Citroën C3, which has already started to be sold at dealerships.

The automaker has already started the process of hiring 340 workers for the factory, with the aim of expanding the factory's workforce to 1,84 people. Inaugurated in February 2001, the Porto Real factory resumed production of the Citroën C3 in March, after investments of R$ 220 million in the implementation of a new global platform.

Two other car models will be launched in the Brazilian market and neighboring countries, with production by the automaker in the region, by the year 2024, thus achieving one launch per year. In addition to the new Citroën C3, they are produced at the Brazilian factory of assembler the Citroën C4 Cactus models, also by Citroën, and the Peugeot 2008.

Also in the car industry, Ford announces cutting 3 jobs to invest in electric cars

Ford has announced the cut of approximately 3 jobs, mainly in India and North America, as it restructures to catch up with Tesla in the race to develop electric cars and software at its factories. Jim Farley, CEO of the multinational, has been saying that the company does not have enough employees with the precise skills to deal with the industry that has shifted towards electric cars and digital services.

According to Farley and Ford President Bill Ford in an email, the company is eliminating jobs, reorganizing and streamlining functions at all of the company's plants. Executives say business leaders will go into detail this week. Like Tesla, owned by multibillionaire Elon Musk, the multinational Ford plans to generate more revenue through services that rely on digital software and connectivity.

In the email to the team, Ford and Farley claim that the multinational's cost structure is not competitive with its old and new competitors. Rising prices for batteries, transportation and raw materials are putting greater pressure on Ford and other automakers. Still, the multinational maintained its profit forecast for this year, albeit $ 3 billion in higher costs due to inflation.

The leaders of the United Auto Workers union, which represents employees of the factories of the automakers located in Detroit, expressed their concern with the fact that carros EVs mean fewer manufacturing jobs and more for battery and EV equipment plants, which do not have unions.

Earlier this year, Ford announced that it is separating its combustion vehicle and electric car business into two separate companies. The change comes against a backdrop of ever-faster shifts to a future of electric models.

According to the official statement, the automaker says it continues to transform its global automotive business, driving the advancement and scaling of innovative electric and connected cars, while rescuing important names that christened its vehicles in the past.

In May last year, Jim Farley presented the Ford+ plan, stating that this would be the company's greatest opportunity for expansion and value generation since Henry Ford scaled production of the Model T. Now, the formation of two different companies, Ford Blue and Ford Model, will help put the full potential of this plan into practice, driving expansion in an increasingly competitive market.