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Caoa invests R$3 billion and plans to hire 800 employees in a Brazilian factory 

Written by Valdemar Medeiros
Published 01/09/2023 às 13:48
Caoa invests R$3 billion and plans to hire 800 employees in a Brazilian factory
Photo: Caoa Group's business banner/Reproduction

Caoa is investing R$3 billion in its factory in Goiás. The expectation is that, in addition to generating 800 jobs, the unit's capacity will be expanded by 150%.

The Caoa group began a new cycle of investments in the municipality of Anápolis (GO). The announcement was made on Tuesday (29) and foresees the value of R$3 billion being invested over the next 4 years and the generation of 800 direct jobs.

Confirmation of the expansion of the factory was made during a meeting with the vice-president of the Republic and minister of Development, Commerce, Industry and Services, Geraldo Alckmin (PSB), and the vice-governor of the State of Goiás, Daniel Vilela (MDB) .

Investments focus on increasing the capacity of the Caoa manufacturing unit

The Caoa Group's focus is on expanding the production capacity of the company by 150%. SUV Tiggo 5X, in addition to maintenance of marketing and after-sales actions carried out by the automaker. There is also a forecast for expansion of the dealership network with a focus on the sale of chinese origin cars.

The amount of BRL 3 billion will be invested in expanding the factory's production capacity until 2029, generating hundreds of jobs. According to Carlos Alberto de Oliveira Andrade Filho, president of the company, who was also present at the meeting, with the contribution it will be possible to increase the production of the brand's vehicles Chaoa Chery.

Caoa group - investments - Goiás
Geraldo Alckmin (PSB), and the deputy governor of the State of Goiás, Daniel Vilela (MDB)

According to the executive, with this plan that Caoa is now presenting, it is estimated that 800 new direct jobs will be created. The Caoa group is a national company and believes in Brazilian potential.

In this way, it will continue to invest in new products, renewing current ones, in addition to introducing new electrification technologies. The investment estimate includes not only the area of ​​new vehicles and manufacturing.

Investments for factory expansion from Grupo Caoa will strengthen the electric car market

As mentioned above, the project also foresees the maintenance of investments in the automaker's marketing and after-sales sectors and also in the expansion of its dealership network, with a focus on greater distribution capacity.

The company also stated its objective of continuing to invest in local Research and Development, making use mainly of qualified professionals in the region.

The project, in addition to generating hundreds of jobs, should strengthen the brand's electric and hybrid cars, both those produced in Goiás and those imported from China. It is the second contribution in a row at the Anápolis plant. The previous investment had been made in November 2020, when the automaker announced an investment of R$ 1,5 billion.

Currently, Caoa has an important Research and Energy Efficiency Center (CPEE), through which partnerships are signed with state and federal universities in Goiás. Recently the Research Center inaugurated the largest glass facade with solar films in the world. The building's windows received organic photovoltaic films (OPV), on a surface of 850 m², generating sustainable energy with solar radiation efficiency.

Controversies surrounding Caoa's new investment

Caoa's new investment comes at a time when tax benefits are being questioned. Automakers based in the South and Southeast regions have been campaigning against a possible extension of tax incentives that are in force in the Northeast and Center-West. The main controversy involves the Stellantis group, which is seeking to extend the program to maintain production plans at the Goiana (PE) factory.

In May last year, Caoa announced the interruption of production in the city of Jacareí. At first it would be a temporary stoppage, however there was no forecast of return.

The company confirms that the situation has not changed, and the unit remains closed. Also in 2022, the 489 employees fired from their jobs in Jacareí accepted the compensation plan of nine to 15 nominal salaries, with a ceiling of R$5.

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Valdemar Medeiros

Journalist in training, specialist in creating content with a focus on SEO actions. Writes about the Automotive Industry, Renewable Energy and Science and Technology

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