The free courses offered by iFood and Sebrae aim to: boost the business of those who sell through the platform.
Considering the specificities of the gastronomic market, iFood and Sebrae came together to offer free courses aimed at entrepreneurs with the aim of boosting their businesses. In total, there are five courses offered, each with a description of the topics to be discussed along the knowledge trail. In addition to financial management and digital marketing, the list includes restaurant management, people management and entrepreneurship and formalization courses.
Sebrae's free courses in partnership with iFood cover the following areas: finance, marketing, management and entrepreneurship
Financial management
The Financial Management track is focused on the economic aspects of your business.
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Therefore, topics such as cash flow control and sales price formation will be discussed.
In addition, other topics to be covered along the trail include tips for managing the company's finances and step-by-step instructions for achieving financial success.
Other points to be covered are:
- Financial management;
- Financial strategy for growth;
- Cash flow for legal entities.
Digital marketing
The objective of the Digital Marketing course is to promote the efficient dissemination of your business via the internet.
To do this, the entrepreneur will learn about the secrets behind an Instagram seller, focused on the social network, as well as the best ways to use search engines to benefit your company.
The syllabus of this free course also includes:
- Digital marketing for entrepreneurs;
- Marketing planning: practical tools;
- Customer Success: how to win and keep customers.
Restaurant Management
In this course, you will be able to uncover the secrets of a winning recipe, exploring irresistible menus, improved cooking techniques and the art of choosing the best ingredients.
Furthermore, learn how to buy from reliable suppliers and take the quality of your business to a new level.
The partnership between Sebrae and iFood also offers an exclusive trail for bars and restaurants, focusing on maintaining the quality of food and the flow of services to offer the best experience to the public.
People Management
This free course offered by iFood and Sebrae covers essential skills for the enterprise, including effective leadership in team management and the strategic formation of groups to achieve success.
Throughout the meetings, discover how team management is a competitive differentiator in the market, positively impacting customer service.
With all of this, it will be possible to develop leadership that raises the potential of the team and the business.
Entrepreneurship and Formalization
The last track is focused on planning your business, exploring essential issues for its formalization.
With this, it will be possible to understand topics such as Simples Nacional and its benefits for the entrepreneur, the step-by-step guide to becoming an Individual Microentrepreneur and so on.
And there's even more:
- Innovation and agility: the future of entrepreneurship;
- Recipe for success: your business on the right track;
- How to formalize your business as an Individual Microentrepreneur;
- How to become an Individual Microentrepreneur.
How to Apply
To access the free courses, simply choose the track you want and register on the Sebrae website. The process is quick and you will be redirected automatically.
Click here to learn about the iFood initiative in partnership with Sebrae