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Petrobras will hold the 'rojão' and will not immediately pass on fuel price fluctuations to consumers

Written by Roberta Souza
Published 18/05/2023 às 10:37
Petrobras investments
Petrobras investments (photo/disclosure)

Petrobras president reveals flexible and advantageous pricing strategy for the state-owned company

Petrobras, under the leadership of President Jean Paul Prates, announced a new policy strategy of prices that aims to absorb fluctuations in the fuel market, without passing them on immediately to the consumer. Prates explained the details of this strategy during an interview held this Wednesday, 17.

Petrobras' new approach to fuel prices

According to president Prates, the prices practiced by the state-owned company will be within an interval between two limiters: the cost for the customer and the economic advantage for the company. With this new strategy, the Petrobras will be able to retain part of the market volatility, preventing consumers from being immediately impacted by price adjustments.

International reference and greater flexibility

Prates emphasized that Petrobras will continue to use international prices as a reference, but will now have greater flexibility to negotiate values ​​considered more competitive for fuels. He pointed out that importers and private refineries will be forced to compete with a large Brazilian company that owns refineries in the country. and knows how to use logistics cooperatively, aiming to offer the best alternative for the final consumer.

Transparency and price stability

During the interview with GloboNews, Prates assured that the new pricing strategy is transparent, despite the criticism received from market sectors in relation to the unclear criteria previously adopted by the company. With the new model, Petrobras will be able to absorb changes in international prices over a period of up to two days, providing stability rather than volatility for the Brazilian economy and citizens.

Commitment to the Brazilian economy

Jean Paul Prates highlighted Petrobras' commitment to offering the best alternative for the end customer, taking into account both the interests of the state-owned company and the need to maintain fair and competitive fuel prices. The new strategy seeks to balance costs for the consumer and the company's profitability, contributing to the stability of the fuel market in the country.

With this new pricing approach, Petrobras seeks to establish a more balanced relationship with the market and offer better conditions for consumers. Transparency and flexibility are key elements of this new policy, which aims to strengthen the position of the state-owned company and ensure benefits for both the Brazilian economy and citizens.

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Roberta Souza

Petroleum Engineer, postgraduate in Commissioning of Industrial Units, specialist in Industrial Corrosion. Get in touch to suggest an agenda, advertise job vacancies or advertise on our portal. We do not receive resumes

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