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The Group, Which Already Develops Special Fertilizers and Fertilizers in Some Countries, Plans to Expand Its Production to Brazil
The Haifa Group, an Israeli multinational that produces special fertilizers, is planning to produce its fertilizers in Brazil, according to Motti Levin, CEO of the group.
“We see many market opportunities and understand that there is a need for local production, which will supply all of Latin America”, said Levin in a press conference. The company is a global leader in the development of potassium nitrate and special fertilizers for plant nutrition. According to Levin, Haifa is looking for a strategic partnership to implement the fertilizer production planning in Brazil. Haifa has four factories located in Israel, France, the United States, and Canada.
Haifa’s Brazilian subsidiary has eight branches distributed throughout Brazil, present in the states of Bahia, Espírito Santo, Goiás, Minas Gerais, Pernambuco, Paraná, Rio Grande do Sul, and São Paulo. This unit of Haifa that manufactures special fertilizers in Brazil serves countries such as Argentina, Bolivia, Chile, Paraguay, and Uruguay.
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Farmers Have Begun to Adopt New Technologies Available for Planting
Gustavo Branco, director of Haifa South America, reported that farmers in Brazil are significantly adopting the new special technologies for fertilizers and fertilizers available.
He says: “We are talking about productivity of more than double digits compared to conventional fertilizer use. This leads to better financial yields, as the producer does more with less and there is no waste”. In the executive’s opinion, in the current scenario with the war between Russia and Ukraine, special fertilizers and fertilizers have been highlighted as alternatives to traditional products.
“When we talk about special fertilizers, we are talking about kilograms and not tons, which improves logistics, storage, and availability”, he concluded.
About Haifa
Haifa is a multinational company based in Israel and a world leader in special nitrate-based fertilizers. It provides impeccable and flexible performance through customized products, solutions, and services. Haifa’s global presence ensures that it remains close to customers and end-users of its products.
Combining vision and leadership, technology and innovation, Haifa has become a global specialist in Special Fertilizers, developing remarkable products.
Being a solid and stable company with a global presence, Haifa provides world-class operational excellence standards.
Haifa is committed to employees, customers, the community, and also the environment. The company has a pioneering attitude in creating solutions to drive a constantly changing world. Haifa envisions a future that includes better plant nutrition, efficiency, profit, convenience, and environmental care.
Brazil Increased Its Fertilizer Imports by 440% Since 1998
According to a survey conducted by CNN Brasil, from the year 1998 to 2021, there was an increase of about 440% in the import of fertilizers and fertilizers to Brazil. The data was collected from Anda (National Association for the Dissemination of Fertilizers).
According to the data, there is validation of Brazil’s dependency on fertilizer and fertilizer imports. According to Anda, about 85% of the fertilizers used in 2021 were imported.
In 1998, Brazil imported 7.2 million tons of fertilizers and fertilizers, which corresponded to approximately 49% of domestic consumption.
In the years 2019 and 2020, the import rate of fertilizers and fertilizers remained at 81%, but the quantity of tons of products imported increased by 11%, from 29.6 million tons to about 32.9 million. In the years 2017 and 2018, the percentage of imported products did not exceed 77%.
Brazil is the fourth largest country in fertilizer consumption, representing about 8% of global consumption.
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