Toyota Surprises Enthusiasts of Rugged Vehicles With the Launch of the Toyota Hilux Champ in Thailand
Launched at the Tokyo Motor Show 2023, the Toyota Hilux Champ features a design that evokes the ruggedness characteristic of powerful off-road vehicles. With a ladder frame and suspension designed for urban challenges, the pickup aims to offer durability and low cost, providing a driving experience reminiscent of the legendary Bandeirante, according to the news site Notícias Automotivas.
The Hilux Champ Arrives in Thailand With 11 Configuration Options, including choices between short and long wheelbases. This option aims to meet the different needs of consumers, offering choices that fit both urban scenarios and more challenging environments. The heart of the Hilux Champ lies in its variety of engines. Offering three distinct options, including a 2.0-liter gasoline engine, another 2.7-liter gasoline engine, and a 2.4-liter diesel engine.
The transmission is also adaptable, with choices between a five-speed manual or a six-speed automatic. With its generous dimensions of 5,300 mm in length, 1,785 mm in width, 1,735 mm in height, and 3,085 mm in wheelbase, the Hilux Champ promises to be an imposing presence on the roads with its powerful engine.
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Traction, Payload Capacity and Affordable Prices
Initially designed with rear-wheel drive, the Toyota Hilux Champ has a gross weight of 2,790 kg and an impressive payload capacity of 1 ton. With a turning diameter of 5.4 m, the pickup excels in urban maneuvers, making it a versatile option for different usage contexts.
As for the cost, produced at the Samrong factory, the Hilux Champ has prices ranging from 459,000 to 577,000 bahts, equivalent to R$ 64,133 and R$ 80,620 in direct conversion. Now, the big question is: will the Hilux Champ come to Brazil?
Possible Arrival in Brazil: Rumors and Considerations
The IMV line, of which the Toyota Hilux Champ is a part, suggests a broad approach to light commercial vehicles with powerful engines. There are speculations about Argentine production in Zárate, expanding Toyota’s lineup in Brazil. However, options will depend on local demand for this specific type of vehicle.
The base could be shared with the Hilux, allowing for efficient production, especially if there is significant demand. The features of the Hilux Champ also lend themselves to modifications for a more adventurous proposition, possibly with a diesel engine of good payload capacity.
Toyota is undoubtedly exploring opportunities to cater to different market segments, and Brazilian pickup fans eagerly await the possible arrival of the Hilux Champ in Brazil.

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