Nova campanha Subsea do Porto do Açu sinaliza que ele pode se tornar uns dos maiores polos industriais do planeta como foco no óleo e gás

New Subsea Campaign of Açu Port Signals One of the World’s Largest Industrial Hubs Focused on Oil and Gas

Written by Paulo Nogueira

Published on 27/11/2020 at 21:21

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With a strategic location, the Port of Açu brings the subsea chain closer together with qualified infrastructure to maintain the full growth potential of the hub for oil and gas in Brazil.

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The new campaign, developed by the Rastro agency, dynamically showcases the company’s potential and demonstrates how it meets the best conditions to work in synergy and fully address the sector’s demands. The campaign begins on the Port of Açu’s social media and will culminate in a groundbreaking report to be released about the sector in December.

“This campaign is the result of an in-depth immersion in a market that has little communication visibility beyond the O&G trade. We thought of a comprehensive communication solution, from the video presenting the possibilities of the Port for the subsea segment, to social content and even two activations in one of the main specialized magazines in the sector. More than a punctual campaign, it is the inauguration of a long-term positioning of the Port of Açu for the entire subsea chain.” – reports Rafael Bizachi, partner and director of strategy & data.

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“An operational structure like no other! I believe that after all the works are completed and all the companies established at the Port of Açu, it will be one of the largest industrial hubs in the world,” says Thiago Belzana, Occupational Safety Technician, regarding the milestone.

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