The Report Indicates That Meta Will Launch An AI App To Compete Directly With OpenAI And Google, Intensifying The Race For Leadership In Artificial Intelligence
Meta Platforms is developing a stand-alone artificial intelligence app, according to information released by CNBC. The new offering is expected to compete with rival platforms such as OpenAI and Google. The launch is anticipated in the second quarter of this year, according to sources close to the matter.
Currently, Meta AI can be accessed through browsers and the company’s applications, including Facebook, Instagram, WhatsApp, and Messenger. The company has not yet officially commented on the new app.
During a results conference in January, CEO Mark Zuckerberg stated that Meta AI will be one of the most impactful products ever created by the company.
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He also highlighted that the tool could reach one billion users by the end of the year. Currently, the assistant has about 700 million monthly active users, according to CFO Susan Li.
Meta has been heavily investing in artificial intelligence. In 2024, spending on this technology reached US$ 39 billion. For this year, the capital expenditure projection has increased to a range between US$ 60 billion and US$ 65 billion.
In addition to the stand-alone app, the company is also considering implementing a subscription model. This strategy follows the approach of competitors such as OpenAI, Elon Musk’s xAI, and other companies in the sector.
Platforms such as ChatGPT, Claude, Gemini, and Copilot already offer paid versions for access to advanced features.
In the financial market, Meta’s shares rose less than 1% in extended trading on Thursday, following a 2% drop during regular trading. Since the beginning of the year, the company’s stock has gained approximately 12% by the close of the last session.
With information from Investopedia.

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