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Yanmar Invests R$ 280 Million in New Factory in Indaiatuba to Expand Tractor and Mini Excavator Production!
The Japanese multinational Yanmar, specialized in agricultural machinery, announced an investment of R$ 280 million in the construction of a new factory in the Industrial District of Indaiatuba (SP).
The project, revealed last Thursday (31), plans to start operations in 2027 and aims to increase annual tractor production from 5,000 to 7,000 units, as well as strengthen the manufacturing of mini excavators and expand the distribution of parts.
The initiative seeks to meet the growing demand in the market, especially from small and medium-sized rural producers, who represent the largest part of the company’s customer base.
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Three Phases to Transform Production
The construction will be divided into three stages. The first, expected to be completed by 2027, will concentrate production and shipping in one location.
In 2029, the second phase will introduce the expansion of the tractor line and the complete transfer of the spare parts department.
By 2030, the company will also centralize its administrative operations at the new address, fully integrating the structure.
Currently, Yanmar operates two separate units in Indaiatuba: one focused on production in the Industrial District and another, close to the center, responsible for logistics and parts.
According to Wagner Santaniello, manager of Innovation and Marketing at Yanmar South America, the change will bring logistical gains and greater efficiency.
“In 2027, the first phase of the new unit will be fully integrated, with production and shipping at the same location. In 2029, the entire spare parts department will be transferred there. And in 2030, the administrative part will also be relocated, completing the three phases of the project.“, he stated.
Focus on Small Producer
About 60% of Yanmar’s customers are family farmers, while the remaining 40% correspond to small and medium-sized producers. For Santaniello, there is great growth potential in the sector:
“There is still much room for mechanization in the small farmer sector, which is generating a growing demand for investments. They need to increase production and productivity, and mechanization is essential for that.”
Even in the face of an economic scenario with high interest rates — the Selic rate is at 15% per year — the company remains optimistic.
Data from the Brazilian Association of Agricultural Machinery (Abimaq) shows that, only in the first half of 2025, 27,415 tractors and harvesters were sold, a 15.4% increase compared to the same period in 2024.
Growth and Leadership
Yanmar ended 2024 with a 15% growth in Brazil and an 11% market share in the agricultural tractor segment, ranking 5th in the market.
The brand has also led, for six consecutive years, the sales of mini excavators in the country, and has more than 400 authorized dealers and four business units nationwide.
The new project in Indaiatuba will occupy a land area of approximately 140,000 m² — three times larger than the current area of the brand’s factories in the city. This expansion is aligned with the creation of an Innovation sector, aimed at developing new products based on the needs of the end customer.
Incentives from the Safra Plan
The Safra Plan 2025/26 is expected to further boost the market, raising the purchase limit for machines from R$ 50,000 to R$ 100,000, with interest rates of 2.5% per year.
Higher-value equipment, up to R$ 250,000, will have a rate of 5%. These conditions favor small producers’ access to tractors, harvesters, and other essential equipment.
A Strategic Step for the Future
The decision to build the new factory is strategic to meet the continuous growth in demand for agricultural machines and to consolidate Yanmar’s presence in Brazil.
“This is a strategic move by the company, which seeks new lines of business based on customer needs. The idea is to get even closer to the end customer.“, highlighted Santaniello.
With the new plant, Yanmar reinforces its commitment to innovation and to strengthening small and medium-sized agriculture, contributing to the advancement of mechanization in the field and to increasing rural productivity.
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