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With Features Previously Restricted to High-End Cars, Popular Models Today Include Keyless Entry and Push-Button Start as Accessible Items. Learn Which Vehicles Offer the Technology in Brazil for Prices Below R$ 115 Thousand.
Currently, consumers can find options equipped with this technology even in compact and popular models, indicating a democratization of items that, until a few years ago, represented status and exclusivity in the national automotive sector.
The technology of the keyless entry, also known as Smart Key, allows the driver to unlock doors and start the engine just by keeping the device in their pocket, eliminating the need for traditional keys.
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The system provides convenience and enhances the feeling of security, in addition to adding value to entry-level vehicles.
According to data from the national automotive market, the spread of this feature intensified starting in 2016, driven by the growing demand for comfort, connectivity, and convenience among Brazilian drivers.
This trend was accompanied by traditional manufacturers, including luxury brands like Porsche, which adopted push-button ignition in newly launched models, after decades of maintaining the physical key system.
With technological evolution and competitive pressure, domestic manufacturers began to incorporate the keyless entry system as standard or optional features in lower-value vehicles.
By July 2025, it will already be possible to purchase cars equipped with this convenience for prices below R$ 115 thousand, broadening access to an increasingly diverse audience.
Chevrolet Onix 1.0 Turbo AT Combines Technology and Performance
Among the models currently available, the Chevrolet Onix 1.0 Turbo AT stands out for combining updated design, an efficient engine, and the presence of keyless entry with push-button start.
The hatch has recently undergone a facelift, gaining a new grille, narrower headlights, and redesigned bumpers.
Its 1.0 turbo engine delivers 116 hp of power and 16.8 kgfm of torque, always paired with a six-speed automatic transmission.
The keyless entry system of the Onix operates with a button on the door handle, while ignition is activated via the dashboard, making the process of entering and starting the vehicle simpler and more intuitive.
Fiat Argo Drive 1.3 CVT with S-Design Offers Accessible Innovation
The Fiat Argo Drive 1.3 CVT, when equipped with the optional S-Design package, also offers keyless entry and push-button start, combining technology and cost-effectiveness.
The model stands out as the most affordable automatic car in the country and, by adding the R$ 4,090 package, it comes equipped with exclusive items like distinctive wheels, fog lights, rear power windows, and the easy entry system.
The 1.3 Firefly engine produces 107 hp and 13.7 kgfm of torque, paired with the CVT that simulates seven gears, providing efficient and comfortable driving.
The vehicle is opened via a button on the door handle, while starting occurs with an internal button.
Polo Sense 170 TSI Brings Premium Features for PCD Audience
The Volkswagen Polo Sense 170 TSI, aimed primarily at the PCD (Persons with Disabilities) audience, is among the most affordable models equipped with keyless entry and push-button start.
Sold through direct sales and with discounts at dealerships, the Polo Sense features a 1.0 TSI engine with 116 hp and 16.8 kgfm of torque, along with a six-speed automatic transmission.
Even as an entry-level version in the turbo line, the model already incorporates the easy access system, with opening and ignition via button, in addition to features like a multimedia center, smartphone mirroring, and cruise control.
This set enhances the competitiveness of the hatch, which combines technological innovation with practicality in the daily lives of drivers.
Hyundai HB20S Limited 1.0 MT Highlights Exclusivity Among Manuals
The Hyundai is the only manufacturer, as of July 2025, to offer a vehicle with a manual transmission and keyless entry as standard equipment in the national market.
Among the main attractions of this version are the digital instrument panel, multimedia center, and especially the button-based entry system on the door handle and push-button start on the dashboard.
This combination of practicality and technology, unusual among manual models, positions the HB20S as a relevant alternative in the segment.
Sold for just over R$ 100 thousand, the hatch model offers a naturally aspirated 1.0 engine with 80 hp, manual transmission, digital instrument panel, and the Smart Key system, as the feature is called by the South Korean manufacturer.
Access is facilitated by a button on the door handle, and ignition occurs via an internal button, making the HB20 Limited one of the most economical options for those seeking access to technology in entry-level vehicles.
The hatch also includes a multimedia center, comfort and safety features, and is recognized for its low maintenance cost, factors that enhance its appeal among consumers who prioritize innovation and affordable prices.
Popularization of Keyless Entry in Affordable Cars
The expansion of keyless entry and push-button start in the cheapest vehicles in Brazil reflects a significant shift in consumer expectations.
Access to features once reserved for premium segments highlights the advancement of the national automotive industry and the constant pursuit by manufacturers for differentiation in a highly competitive market.
Currently, this technology adds convenience, security, and a sense of exclusivity even among the most affordable models, establishing itself as one of the most sought-after items in lists of optional and standard equipment.
According to industry experts, the trend is that the presence of keyless entry and push-button start will continue to grow in the coming years, keeping pace with the adoption of new technologies and the increasing demands of Brazilian consumers.
Moreover, the appreciation of these items directly impacts the resale value of vehicles, as facilitated entry and ignition systems are increasingly considered relevant differentiators.
For you, is it worth investing a little more in a popular car to have keyless entry and push-button start, or does the traditional physical key system still better meet Brazilian needs? Share your opinion and participate in the discussion about the future of mobility in the country.
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