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Fluke Will Bring an Interactive Booth to FIEE 2025, Featuring Cutting-Edge Technology, Practical Demonstrations, and Immersive Experiences in Automation, Energy, and Industrial Maintenance.
The FIEE 2025 will take place from September 9 to 12, at São Paulo Expo, in São Paulo. During the event, Fluke, a world reference in electronic testing and measurement instruments, will present a diverse portfolio. According to Rodrigo Pereira, Strategic Accounts Director for Latin America, the goal will be to bring the brand closer to professionals of different levels, offering everything from essential tools to cutting-edge solutions.
Portfolio and Thematic Areas
The company’s space will be divided into thematic areas to facilitate interaction and bring simulations closer to real-world applications. Highlights will include:
- Multimeters and Clamp Meters, entry-level tools;
- Advanced Technologies in Thermography, Cabling Certification, Acoustic Imaging, and Industrial Process Monitoring;
- Fluke Industrial Line, featuring power quality analyzers, battery testers, process calibrators, and handheld oscilloscopes;
- Fluke Networks, focused on cabling certification and testing;
- Fluke Calibration, offering metrological standards and primary calibrations;
- Fluke Process Instruments, which will present thermal and acoustic remote sensing solutions.
Solar Energy and Commissioning
In the renewable energy segment, Fluke will highlight the Fluke Solmetric IV Curve Tracer PVA 1500HE2, developed to evaluate performance, detect hidden faults, and optimize photovoltaic generation. Another strong point will be the Fluke SMFT-1000, a multifunctional tester capable of commissioning solar systems up to 1000 V with greater reliability. Additionally, the booth will feature pre-launches, such as the ground fault locator for photovoltaic systems and multimeters for electrical installations.
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Acoustic Imaging and Efficiency
Another prominent piece of equipment will be the Fluke ii915 Acoustic Imager, designed for gas and compressed air leak detection, as well as partial discharges in power systems. The device will also be capable of anticipating mechanical failures in critical systems. Equipped with 64 microphones, it transforms ultrasonic noises into visible images, even in high-interference environments, which supports preventive maintenance.
Thermography and Thermal Monitoring
In the thermography line, Fluke will present different models. The ThermoView TV40 will be showcased as a robust option for monitoring in harsh production environments. The Fluke Ti480 PRO, with 307,200 thermal pixels, will provide greater thermal sensitivity and analysis markers. The Fluke TiS75, in turn, will offer simple operation but with professional quality, ideal for quick inspections of electrical and mechanical installations.
Immersive Experience and Connection with Professionals
The booth will also feature a showroom dedicated to residential electricians and engineering students, reinforcing the proposal to make technology accessible at all stages of the career. Additionally, brand specialists will be available to answer questions, guide on applications, and demonstrate practical solutions.
Special Appearances and Demonstrations
The participation will include ambassador Leonardo Letech, a digital content creator and specialist in photovoltaic commissioning, substations, grounding, and SPDA. There will also be industry influencers, who will enhance the dialogue with professionals in energy and automation. Another attraction will be the Spot robot from Boston Dynamics, equipped with a Fluke Process Instruments camera for automated inspections.
Brand Message and Positioning
According to Rodrigo Pereira, FIEE 2025 will be strategic for the brand, as it will allow practical demonstration of how Fluke solutions enhance productivity and safety in industrial and residential operations.
Timeline and Sources
- September 9 to 12, 2025: Fluke’s participation at FIEE, at São Paulo Expo, in São Paulo.
- Named Sources: Fluke and FIEE – International Fair of Electric Industry.
Applied Editorial Guidelines
The content was produced in accordance with Google Discover and Google News policies, prioritizing clarity, accuracy, and transparency. The information has been reviewed to avoid unrealistic promises and maintain a technical and informative tone. Thus, the text meets good editorial practices and follows the inverted pyramid structure, delivering to the reader what the title proposes.
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