Portuguese 
English 
Spanish 
3 min of reading 
20 comments 
While Luciano Hang prepares Havan to reach 200 stores by 2026, his son Leonardo built in just four years the largest sports rehabilitation and physiotherapy center in Brazil.
The heir of Luciano Hang decided to follow a different path from his father and left retail in the background. While the founder of Havan prepares the chain to achieve 200 stores by 2026, Leonardo Hang invested in health and, in just four years, built Fibra Fisio, now considered the largest sports rehabilitation center in Brazil.
The clinic, inaugurated in 2021, already occupies 2,500 m² of facilities in Santa Catarina, featuring a heated pool, sand court, gym, pilates studio, and technology-equipped consulting rooms. The space offers services that range from orthopedic and neurological physiotherapy to high-performance athlete rehabilitation.
Who Is the Heir of Luciano Hang
Leonardo Hang is one of the sons of the businessman who founded Havan, a retail chain that has become one of the largest in the country. Unlike his father, he did not get directly involved in the expansion of the family business. His choice was to venture into the health sector, an area that is gaining increasing relevance in Brazil.
-
A new law being voted on in Brazil proposes a minimum fare of R$ 10 per trip and R$ 2.50 per kilometer for Uber and 99 drivers, and promises to ensure they earn as well as taxi drivers did during the golden age of taxis in the country.
-
Bauer Group collapses after failed judicial recovery: 25 years, 800 vehicles, and a network of gas stations leave a debt of R$ 50 million and 100 layoffs, exposing costs, tight margins, and expensive credit in Brazil.
-
Premium Brazilian brand born during the pandemic brings fine cocoa from Bahia to Switzerland, Germany, and France, has won 9 awards, and claims to have the 2nd best milk chocolate in the world: meet Luz Cacau.
-
Júnior Friboi has just purchased one of the largest feedlots in all of Brazil, located in Goiás, with the capacity to produce 180,000 cattle per year, and the manager has already come forward to reassure employees about layoffs.
A partner of physiotherapist Daiane Paza, Leonardo invested in a multidisciplinary service model. The clinic is not limited to the sports audience, also serving the elderly, children, and patients recovering from surgeries. The concept combines technological innovation and personalized care, which helped consolidate Fibra Fisio as a national reference.
Impressive Structure
Fibra Fisio was designed to accommodate large volumes of patients without compromising the quality of care. With a heated pool, sand court, and synthetic grass, the space allows professionals to develop differentiated strengthening and injury prevention programs.
Moreover, modern physiotherapy equipment and areas for pilates and weight training complete the infrastructure. This combination makes it possible to monitor from the first stage of recovery to the full reintegration of the patient into their sports or daily routine.
Innovation as a Differentiator
The heir of Luciano Hang bets on innovation to sustain the growth of Fibra Fisio. The center utilizes biomechanical evaluation technologies, performance monitoring, and advanced rehabilitation protocols. The goal is to accelerate the return to activities safely, catering to both professional athletes and ordinary people.
This strategy has attracted the attention of clubs, federations, and even patients from other states, who seek specialized treatment at the clinic. For Leonardo, the key is to integrate science, technology, and human care, creating a model that goes beyond traditional physiotherapy.
Two Distinct Paths for the Future
While Havan continues its expansion plan under Luciano Hang’s command, with a strong presence in both physical and digital retail, Leonardo aims to solidify health as an impactful sector in Brazil. Both reflect different innovation strategies in strategic areas: mass commerce and sports rehabilitation.
This difference in direction shows how the Hang family’s legacy extends beyond retail, also focusing on quality of life and the well-being of the population.
And you, do you believe that the decision of Luciano Hang’s heir to invest in health could be more transformative than continuing in retail? Do you think this type of initiative can change the market? Leave your opinion in the comments — we want to hear from those who live this reality up close.
Kkkk. Que matéria paga sem critério, lógica e algum grau d cognição. Se procurar bem, o papai pegou no BNDES, como costume, algum pra comprar um lugar pro JENIO do filho no negócio do menino Nei. Havia um tempo em q jornalista fazia MATERIA PAGA, com mais inteligência, qualidade
É Enzo Daniel, Bom mesmo é o filho do c4ch4ceiro m3ntiroso l4drão c0rrupt0 e descondenado que de aparador de b0sta de elefante virou empresário milionário. Outra coisa, BNDES tá aí pra fomentar o empreendedorismo para qualquer um que tenha competência e não seja invejoso e incompetente…
Que bom,trabalho e inteligência, não é do tipo que(nada contra esses honrados) de funcionário de zoológico virou bilionário,por ser filho do L…
Kkkk. Vc é mais uma ****, que acredita no grupinho dos tios do ZAP. E pra aumentar sua falta de cognição, vc pode comentar no seu grupo de **** que o Lulinha, além de ser dono da FRIBOI, DA TIM, DA TAM, DA NASA e da Muralha da China, TB é dono da Amazon e da Shopee. Sem esquecer daquele carrão de ouro. Vc deve votar no Zé TROVAO, né?
A história de sucesso, de mais um herdeiro.
Nem tu acredita no que escreveste