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Introduction of low-cost compact models in Brazil promises a new era; brands such as Renault, Nissan and Hyundai

Written by Bruno Teles
Published 04/05/2024 às 13:31
Introduction of low-cost compact models in Brazil promises a new era; brands such as Renault, Nissan and Hyundai
Photo: Canva/Representation

In Brazil, low-cost compacts are needed by Brazilian families. Today, 'popular' ones cost at least 70 thousand reais in a country where the minimum wage is no more than 1500 reais. And it's not just about the price of the car, but about fuel consumption, mechanics and preventive maintenance. Brands like Renault, Hyundai and Nissan could bring compact models that are successful in Europe and make them available without excessive prices.

Low-cost compacts? These vehicles promise not only efficiency and fuel economy, but also bring modern technologies and attractive designs, suited to the contemporary demands of the country's drivers.

The insertion of these compacts into the market would represent a new era for the automotive sector in Brazil, marked by a growing diversity of options that combine accessibility and quality. With features that defy the stereotype that more affordable cars offer fewer features, these new models are ready to capture the attention of a consumer base that seeks practicality without compromising the driving experience. This movement is a direct response to the needs of a public that values ​​both cost-benefit and respect for the environment.

Renault Kwid 2025 and Nissan Micra are among the options that could transform the entry vehicle scenario in the country

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Models such as the Renault Kwid 2025 and the Nissan Micra are among the options that could transform the entry vehicle scenario in the country. The Renault Kwid, known for its accessibility, has been redesigned and now features features such as full LED headlights and a completely renewed interior with modern technologies such as a digital dashboard and automatic air conditioning.

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For example, the KWID in Europe, model 2025, is at 20 thousand euros, and the minimum wage in the old continent is at 1500 euros. In Brazil, the model will cost around 60 thousand reais, where the minimum wage does not reach 1500 reais.

On the other hand, the Nissan Micra, although not planned for the Brazilian market until now, stands out for its attractive design and robust mechanics, including a 1.0 three-cylinder turbo engine which offers an excellent balance between performance and fuel consumption.

Hyundai Venue also makes the list as an attractive option in the subcompact SUV segment

In addition to these, the Hyundai Venue also makes the list as an attractive option in the subcompact SUV segment. With features comparable to the Hyundai Creta but in a more compact and affordable package, the Venue is especially suited to the urban market, combining a modern design with a comfortable interior and a comprehensive list of equipment.

These low-cost compacts are positioned to appeal to a wide range of buyers, from young people looking for their first car to families in need of an economical everyday vehicle.

These vehicles not only represent an economical option for consumers, but also reflect a trend towards more sustainable and efficient vehicles, adapted to the needs and conditions of Brazil. With prices varying, these low-cost compacts would be positioned to appeal to a wide range of buyers, from young people looking for their first car to families in need of an economical everyday vehicle.

As the country continues to develop its infrastructure and economy, demand for compact, fuel-efficient vehicles will likely increase, making these new launches a vital part of the country's growth. automotive sector in Brazil.

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Bruno Teles

I talk about technology, innovation, oil and gas. I provide daily updates on opportunities in the Brazilian market. I have published over 5.000 articles on the websites CPG, Naval Porto Estaleiro, Mineração Brasil and Obras Construção Civil. Any suggestions for topics? Send them to brunotelesredator@gmail.com

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