The next iPhone promises to offer a significant advantage over Samsung's Galaxy phones, with innovations that take the user experience to another level.
In recent years, Apple has faced a lot of criticism over the price of the iPhone. However, a new scenario is emerging, with the Samsung, its biggest rival, following the path of increasing prices of its smartphones, especially the business more advanced.
Meanwhile, Apple is working to keep its prices stable. Here's how this dispute could shape the future of high-performance smartphones.
Rising prices: Samsung's bet
O Galaxy s24 ultra, Samsung's latest release, already has a higher price than the iPhone 16 Pro Max in the United States. While the iPhone 16 Pro Max retails for $1.199,99, the Galaxy S24 Ultra has a starting price of US$ 1.299,99.
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According to the Phone Arena, this movement is not isolated, and rumors suggest that the next models, such as the Galaxy S25, will also have price increases.
The model S25Ultra, for example, may have an additional US$100, raising the total price by up to US$ 200. This increase reflects a rising trend in the prices of Samsung devices, putting it in a delicate position compared to Apple.
Qualcomm and Exynos
The pressure on Samsung is not limited to smartphone prices alone. Qualcomm, the main supplier of chips for Galaxy devices, plans a price increase for Snapdragon 8 Elite Gen 2, which directly impacts the production cost of the devices.
If Samsung continues to use these chips, the prices of its next smartphones will reflect this increase.
Additionally, Samsung faced serious problems with its chip production unit, Samsung Foundry, which had a yield of only 10%. This led the company to abandon the Exynos to the line S25 of smartphones.
The solution now seems to be to seek the TSMC, the world's largest chip manufacturer, for the production of its processors.
The iPhone difference
While the Samsung struggle with rising prices and problems with its suppliers, Apple has managed to keep the prices of its devices relatively stable.
This is possible, in part, thanks to its strategy of develop your own chips, known as Apple silicon.
Apple designs its chips and outsources them to TSMC in production, a strategy that allows greater control over costs and performance.
This approach helps the company keep its prices competitive even as demand for high-performance smartphones grows.
Apple's advantage in this scenario is clear: it can offer high-performance smartphones at predictable prices, while Samsung faces increasing pressure to adjust its prices as production costs rise.
This could put Samsung in a difficult position, especially in the North American market, where Apple has a loyal and growing consumer base.
The impact on the market
This difference in strategy could have major implications for the future of the smartphone market. With Samsung’s prices rising, many consumers may turn to Apple, which continues to offer excellent value for money in terms of price and performance.
The situation puts Samsung in a dilemma: if it fails to adjust its prices effectively, it could lose market share to Apple. This could turn the rivalry between the two giants into an even more fierce battle in the coming years.
Where????!!!, in which country is Apple's iPhone cheaper than Samsung's Galaxy? Just by searching on the internet you can see that the iPhone is much more expensive than the Galaxy. I believe that this is nothing more than an Apple advertisement.
But the iPhone has a strong devaluation considering that today an iPhone 13 pro is equivalent to a 16 and you get it for the price of the s24 or less