Innovation and expansion: Toyota announces the arrival of new models on the Brazilian market and promises to 'fight' with traditional SUVs and pickup trucks!
Amid growing interest in SUVs and pickup trucks in Brazil, Toyota is preparing for the launch of two highly anticipated models, the Yaris cross and a new pickup . These launches are part of a robust investment plan that promises to shake up the national automotive market, according to Jornaldocarro.
In Brazil, the SUV market has experienced significant growth. Driven by demand for vehicles that offer more space, versatility and a high driving position, features that align well with our roads. Compact and midsize SUVs, in particular, have been highly sought after as they are more affordable and still provide the desired benefits of an SUV.
Launch of the Yaris Cross: The SUV that will revolutionize everything
However, launch of Yaris cross, initially scheduled for this year, had its production postponed until next year due to unexpected challenges. Despite the obstacles, Toyota reaffirms its commitment to Brazil, promising a compact hybrid flex vehicle as part of a confirmed investment of R$5 billion by 2026.
Data sheet:
| Specification | Details |
| Type of motor | 1.5-liter Hybrid |
| Engine Configuration | 3 cylinders in line |
| Valve Mechanism | DOHC 12-valve with VVT-iE (intake) |
| Fuel System | Multipoint direct injection |
| Displacement | 1,490 cc |
| Maximum power | 116 Hp |
| Maximum Torque | 120 Nm @ 3,600-4,800 rpm |
| Transmission | e-CVT |
| Acceleration 0-100 km/h | 11.2 seconds (FWD) |
| Combined Consumption | 54.6-64.2 mpg (FWD) |
| CO2 emissions | 100-117.2 g/km (FWD) |
| Dimensions (W x W x H) | 4,180 mm x 1,765 mm x 1,595 mm |
| between axles | 2,560 mm |
| Weight : | 1,175 1,360-kg |
Flex hybrid innovation
It will be produced at the Sorocaba (SP) plant, brings an innovative proposal with its 1.5 aspirated engine, four-cylinder, 16-valve flex. Furthermore, the flex hybrid version of the model promises efficiency and power, consolidating Toyota's position as the leader in hybrid technology in the country.
A pickup to compete
Although we don't have much information yet about the new pickup from Toyota, scheduled for 2026, it is a response to models already established on the market. Thus, with the promise of being the first flex hybrid pickup in the category, Toyota plans a strategic approach to offer a competitive vehicle aligned with electrification trends.
| Specification | Details |
| Base Engine | 2.4-liter turbo, 228 hp/243 lb-ft |
| i-Force engine | 2.4-liter turbo, 270 hp/310 lb-ft |
| i-Force Max engine | 2.4-liter turbo hybrid, 326 hp/465 lb-ft |
| Transmission | Eight-speed automatic |
| Traction | 4 × 4 |
| Weight : | Not specified |
However, given a promising future with the Yaris Cross and the new pickup truck, Toyota aims to increase its share in the Latin American market to 12%. Thus, these launches, which arrive next year, represent the symbol of Toyota's commitment to innovation and sustainability in Brazil.
