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RodOil Establishes New Directions with TriShop: A Milestone in the Convenience Store Realm

Written by Corporativo
Published on 10/07/2023 at 18:48
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The Emerging TriShop Network, a RodOil Franchise, Aims to Open 100 Outlets Across Brazil Over a Period of 3 Years

This July, RodOil marks its pioneering journey with the launch of its new convenience store chain, TriShop. Its bold plans point to the inauguration of more than 100 TriShop establishments throughout Brazil over the next 3 years. Future franchisees will have the freedom to choose from four distinct store models: smart, super, master, and premium.

The Convenience Franchise Market: Untapped Potential

In Brazil, the convenience franchise sector is characterized by its agility and intense competition. However, the Brazilian Supermarkets Association believes that there is still significant potential to be explored. With more than 40,000 gas stations spread across the country, only 20% of them offer convenience services. This percentage contrasts with countries like the United States, where such services are available at up to 94% of gas stations.

TriShop: A New Way to Meet Convenience Needs

Focused on offering quality products to its customers, TriShop will provide a diverse range of items, such as quick snacks, snacks, sweets, ice cream, cold beverages, and other products from local markets. The initial investment required to open a TriShop franchise is R$160,000, with possible changes depending on the size of the space, selected store option, and desired location by the franchisee.

To meet all the needs of resellers, TriShop offers four options: TriShop Smart is a compact environment proposal, ideal for limited spaces and emphasizing quick service; TriShop Super represents a contemporary and welcoming store model, ensuring a greater variety of products; TriShop Master presents a more extensive and attractive store format; and TriShop Premium targets a more discerning audience looking for superior comfort and shopping experience.

TriShop is also committed to providing comprehensive support in building the business, from analyzing the location where the store will be established to training employees, franchise management, marketing, and social media. All of this is aimed at ensuring that the franchisee recoups their investment within an estimated period of up to 27 months.

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