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Courses Are Offered by Ambev as a Way to Expand Access to Education and Contribute to the Development of Workers
Ambev now offers, as a benefit, more than 4,000 technology courses and personal development to its employees. All courses are 100% free and are related to a partnership established between the brewery and an education platform, Education Journey.
In this regard, Education Journey, a continuous education platform, stated to EXAME that the association created with Ambev seeks, in a free manner, to ensure that the company’s employees have access to educational content.
According to the companies, the idea behind the partnership is to collaborate with the professional development of Ambev employees, as well as to prepare them for the challenges and obstacles in the job market related to digital transformation and technology.
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All Courses Include Certificate Issuance, and Enrollment Is Not Directly Done by Students
Additionally, all employees, upon completing the courses, will be entitled to a participation certificate. The offering of courses functions as a benefit of the brewery, and enrollment cannot be done directly by the students, as the business model of Education Journey corresponds to B2B2C, meaning it does not negotiate directly with the consumer, but benefits from a partnership with another company.
Thus, in this case, Ambev – which invests millions in building factories and generating jobs – purchases the product and subsidizes it for its employees in a benefits format.
The more than 4,000 courses available on the platform allow for selection among more than 10 distinct learning paths, including: Hard and Soft Skills; Management; Data Science; Marketing; Technology, among others. Furthermore, courses from 8 partner edtechs, such as Trillio Academy, Descomplica, and Rocketseat, are also made available to Ambev employees.
According to Education Journey, since September 2021, more than 300 courses have been started, while more than 200 certificates have already been issued, totaling over two thousand hours of training.
Aline Pereira Believes Partnership with Education Journey Is Beneficial for Encouraging Education and Developing Skills Among Employees
Ambev’s Head of People and Performance, Aline Pereira, argues in favor of developing individuals who understand the value of education and seek it autonomously and self-directed. In this sense, she advocates that the union with Education Journey is of great importance to drive and stimulate the rejuvenation of various skills considered relevant within Ambev.
The founder and CEO of Education Journey, Iona Szkurnik, states that companies also need to become the new classroom and encourage the improvement of their employees in order to prepare the workforce for the new economy. For her, investing in education is essential for companies that aim to remain competitive, attract, and retain talent.
About Education Journey
Education Journey is a continuous education platform aimed at improving and requalifying the workforce, facilitating access for companies and professionals to the best and most innovative educational solutions on the market.
Thus, the company curates the best available solutions and develops packages so that partner companies can offer them as a flexible corporate benefit to their employees, thereby encouraging a culture of learning in that environment and contributing to the relevance, productivity, satisfaction, and retention of employees.
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