Gigantic Investment by Bracell Reinforces Leadership of Mato Grosso do Sul in the Pulp Sector and Promises to Transform the Local Economy
Bracell, a world leader in the production of dissolving pulp, announced an impressive investment of US$ 4 billion for the construction of a new pulp mill in Aqua Clara, Mato Grosso do Sul. This ambitious project was revealed during the Brazil-Indonesia Business Forum, an event parallel to the G20, held in Rio de Janeiro.
Economic Impact and Job Creation
With a production capacity of 2.8 million tons of pulp per year, the new plant is set to transform the local economy. The facility, which will be located just 15 kilometers from the urban perimeter, promises to generate around 10,000 jobs during the construction phase and more 3,000 permanent jobs when operational, according to portalcelulose.
Government Support and Incentives
The project has the support of the state government, with Governor Eduardo Riedel actively participating in the event alongside Secretaries Rodrigo Perez and Jaime Verruck. Riedel emphasized the importance of this investment for the state, highlighting the strategic role of Mato Grosso do Sul as a pulp hub. “Our part is to create a favorable business environment for companies in this sector to invest and thrive,” said the governor.
-
Brazil produces too much clean energy and doesn’t know what to do with it: over 20% of solar and wind capacity was wasted in 2025 while investors flee and 509 renewable generation projects were abandoned in the last year.
-
Piauí will produce a new fuel that replaces diesel without needing to change anything in the truck’s engine and reduces pollutant gas emissions by half: truck drivers from all over the Northeast are already celebrating the news that will arrive later this decade.
-
A new Brazilian shopping center worth R$ 400 million will be built in an area equivalent to more than 4 football fields, featuring 90 stores, 5 cinemas, a supermarket, a college, and parking for 1,700 cars, potentially generating 3,000 jobs.
-
Larger than entire cities in Brazil: BYD is building a 4.6 km² complex in Bahia with a capacity for 600,000 vehicles per year, but the discovery of 163 workers in conditions analogous to slavery has shaken the entire project.
During negotiations, the state delegation addressed crucial aspects such as environmental licensing, tax incentives, and logistical improvements. One of the highlights was the announcement of the auction of the Pulp Route highways, scheduled for December 6 at the Stock Exchange, which is expected to further facilitate sector expansion.
Expansion and Sustainability
Jaime Verruck confirmed that the environmental licensing process for the new plant is already underway, with completion expected in February 2025. “Bracell already has a strong base in Aqua Clara and is expanding to Santa Rita do Pardo and Bataguassu, consolidating its presence with over two thousand jobs and a nursery that employs more than 250 women,” Verruck emphasized.
Promising Future for Mato Grosso do Sul
With the addition of this new plant, Mato Grosso do Sul is close to having six pulp mills in operation, solidifying its position as one of the largest pulp production hubs in Brazil. This investment not only reinforces the state’s leadership in the sector but also promises to provide a significant boost to the local economy, creating opportunities and fostering sustainable development.

By expanding its capacity and investing heavily in the region, Bracell is not only increasing its production but also contributing to the economic and social growth of Mato Grosso do Sul.

Será investido 25 bilhões no RS, em fábrica de celulose e vcs não falam nada, está sim Será a maior fábrica de celulose das Américas
As imagens referentes a fábrica de celulose está horrível, não representa o setor brasileiro