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Is Fiat Losing It? After Surreal Discounts of Up to R$ 30,000 on New Cars, Automaker Now Has the Cheapest Automatic Car in Brazil

Written by Alisson Ficher
Published on 22/07/2024 at 21:30
Logo da Fiat. Foto: reprodução)
Logo da Fiat. Foto: reprodução)
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Do You Believe in Discounts of Up to R$ 30 Thousand on New Cars? After a Sequence of Unmissable Offers, Fiat Surprises Again, Now Offering a Reduction on One of Its Models, Making It the Cheapest Automatic Car in Brazil.

After the spectacular offers of R$ 30 thousand on the Fiat Titano and R$ 24 thousand on the Fastback, Fiat now offers a discount on the Fiat Argo Drive 1.3 CVT 2024/2025. With this reduction, the model is now the cheapest automatic car in Brazil.

Promotion Details

The offer is exclusive to the Drive 1.3 CVT version in the Black Volcano color. According to Fiat, the discount is applied directly to the list price for cash payments. The model on promotion is the Fiat Argo Drive 1.3 CVT, year/model 2024/2025.

In addition, Fiat emphasizes that the promotion is valid until August 5 or while stocks last of the 50 available units. According to the company, the discount is R$ 6,500, reducing the vehicle price from R$ 96,490 to R$ 89,990.

Features of the Fiat Argo Drive 1.3 CVT

The Fiat Argo, in its Drive 1.3 version, is equipped with a CVT automatic transmission that simulates seven gears. The 1.3 Firefly engine delivers up to 107 hp and 13.7 kgfm of maximum torque. According to Inmetro, the fuel consumption is 12.6 km/l in the city and 13.9 km/l on the highway with gasoline, and 9.1 km/l in the city and 10.1 km/l on the highway with ethanol.

In terms of performance, the Argo accelerates from 0 to 100 km/h in 12.1 seconds with gasoline and 11.2 seconds with ethanol. This performance is competitive for the category, offering efficient driving in both urban environments and highways.

 Fiat surprises with surreal discounts. Check out the model from the automaker that now holds the title of the cheapest automatic car in Brazil.
Fiat Argo Drive 1.3 CVT 2024/2025. (Image: reproduction)

Standard Equipment

The Fiat Argo Drive 1.3 AT comes with a range of equipment that makes driving more comfortable and safe. Among the standard items are:

  • Air Conditioning: Provides thermal comfort for occupants.
  • Power Steering: Facilitates maneuvers and offers lighter driving.
  • Cruise Control: Maintains a constant speed on long trips, reducing driver fatigue.
  • Traction Controls: Increase the vehicle’s stability in different road conditions.
  • Tire Pressure Sensor: Alerts about inadequate tire pressure, contributing to safety.
  • ABS Brakes: Prevent wheel locking during hard braking, enhancing safety.
  • Two Airbags: Protect the driver and passenger in case of a collision.

Inside, highlight is the 7” multimedia center with connectivity for Android Auto and Apple CarPlay, allowing easy integration with smartphones and access to various functions, such as GPS navigation, music, and calls.

Fiat Argo Drive: Sales Success

During the first half of 2024, the Fiat Argo sold more than 7,400 units, positioning itself as the fourth best-selling hatchback in Brazil. This sales success reflects consumer confidence in the brand and the attractiveness of the model, especially with the new offer.

Consumption Evaluation

The Fiat Argo Drive 1.3 CVT stands out for its efficient fuel consumption. According to Inmetro tests, the model presents the following consumption indexes:

  • With Gasoline: 12.6 km/l in the city and 13.9 km/l on the highway.
  • With Ethanol: 9.1 km/l in the city and 10.1 km/l on the highway.

These numbers are quite competitive, making the Argo an economical option for both urban use and road trips.

Price Comparison: Cheapest Automatic Cars in Brazil (2024 Versions)

To assist in the decision, see below the table with the five cheapest new automatic cars in Brazil as of July 2024:

Model Price (R$)
Fiat Argo Drive 1.3 CVT 89,990
Renault Kwid Zen 1.0 CVT 91,990
Volkswagen Gol 1.6 AT 94,490
Chevrolet Onix 1.0 Turbo 95,790
Hyundai HB20 Vision 1.0 AT 96,290

According to Fiat, when compared to other models in the same category, the Fiat Argo Drive 1.3 CVT offers excellent value for money. “The combination of a competitive price, low fuel consumption, and an extensive list of standard equipment puts the Argo in a prominent position in the automatic hatchback market,” the automaker states.

Importantly, the offer is limited to 50 units and is valid until August 5, or while stocks last. Therefore, it is an opportunity that should not be missed by those looking to acquire an automatic car at a competitive price.

Do you think the Fiat Argo Drive 1.3 CVT is the best automatic car for value for money in the market? Or do you believe there is a better vehicle? Comment below!

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Alisson Ficher

Jornalista formado desde 2017 e atuante na área desde 2015, com seis anos de experiência em revista impressa, passagens por canais de TV aberta e mais de 12 mil publicações online. Especialista em política, empregos, economia, cursos, entre outros temas e também editor do portal CPG. Registro profissional: 0087134/SP. Se você tiver alguma dúvida, quiser reportar um erro ou sugerir uma pauta sobre os temas tratados no site, entre em contato pelo e-mail: alisson.hficher@outlook.com. Não aceitamos currículos!

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