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Döhler Joins Forces with eureciclo: New Horizons in Reverse Logistics for Packaging

Written by Corporativo
Published on 03/10/2023 at 11:01
Döhler - logo eu reciclo /Joinville SC
Foto: Raquel Schiavini Schwarz/ Döhler .
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The Renowned Textile Company Expands Its ESG Commitments, Aiming to Increase Recycling Rates in Brazil.

Collaboration for the Environment

With a legacy established as one of the leaders and most eco-friendly textile industries in Latin America, Döhler is now taking a step forward in its sustainable efforts. The textile giant, located in Joinville (SC), has just formed a strategic partnership with eureciclo, focused on reverse logistics through environmental compensation. This initiative ensures that the generated packaging is properly disposed of, mirroring the materials that the brand produces.

This translates into concrete actions: Döhler commits to compensating for 22% of all materials such as paper, cardboard, and plastic distributed across the country. The goal? To ensure that an equivalent volume is reintegrated into the production chain.

The Process: How Does It Work?

The sorting centers play a fundamental role. They collect, classify, and separate the waste, which is then sold to a final recycling entity. By doing this, an invoice is issued, demonstrating that the materials, aligned with Döhler’s, had a correct disposal.

eureciclo, in turn, is responsible for monitoring these invoices, ensuring that the agents involved in collection and sorting are properly compensated. This system, driven by the alliance between Döhler and eureciclo, serves as a catalyst to raise recycling rates in the country.

Marco Aurélio Braga, responsible for Communication and Marketing at Döhler, comments: “This achievement reflects our continuous commitment to the health of our planet. Furthermore, it aligns with the eco-friendly practices we already have in place, including minimizing water consumption, managing effluents, and launching sustainable products, such as curtains made from PET bottles.”

Getting to Know Döhler

With over a century of existence, Döhler prides itself on being one of the most respected and sustainable textile industries in Latin America, gaining global recognition for the excellence of its products. With a team of more than 3,000 professionals, its headquarters in Joinville (SC) houses a vast manufacturing complex of 225,000 m^2. The company produces a wide range of items for homes, upholstery fabrics, and special solutions for the hospitality and healthcare sectors. Its global reach extends to over 20 countries, with a clear mission: to bring comfort and well-being to countless people around the world.

Source: Raquel Schiavini Schwarz / Press Advisory.

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