Ford Launches Service for Consumers Who Want to Drive a New Car Every Year by Paying Only a Monthly Fee

Written by Valdemar Medeiros

Published on 25/06/2021 at 18:13

Updated on 25/06/2021 at 18:14

Motorista dentro do seu carro – Créditos: Insideev

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Drive A New Car Every Year By Paying A Monthly Fee, Without Worrying About Taxes And Documentation. This Is Ford’s Proposal For Its Consumers With Its New Service Called FORD GO.

Ford launched its subscription car service called FORD GO on Thursday (24), an option aimed at consumers who want to drive a new car by paying only a fixed monthly fee, without having to worry about maintenance costs, IPVA, documentation, insurance, or negotiating the used car.

Understand How Ford’s Service Works

The Ford GO is the only service that offers a 100% digital experience, and all processes can be done through the website, from signing up to the daily operations during the consumer’s usage period.

According to Ford’s Mobility and New Business Manager, Luciano Driemeier, the company believes consumers should have the freedom to move towards their dreams.

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Ford Highlights The Benefits Of The Service

A major advantage of the service is that all cars are connected to the FordPass system, and if consumers want, they come with the toll and parking sticker from Veloe, at no extra cost. Another significant advantage of the service is the availability of a reserve vehicle if needed, ensuring greater peace of mind throughout the entire subscription period.

Before launching Ford GO, the company conducted research that showed consumers seek innovation, safety, and convenience in such a program, with a 100% digital experience.

The service was developed based on these pillars to meet consumers who have a more active lifestyle and want safety, comfort, and practicality; those who follow trends, interested in innovations; and financial planners, who seek the best opportunities to invest capital.

Buy A New Car Or Subscribe To A Subscription Service?

According to Driemeier, determining the best option, whether to buy or subscribe to a car, is a question that varies depending on each consumer’s routines and habits. He states that each person has different needs, and Ford’s proposal is to provide options for them to find what best suits them at their current moment in life.

He adds that, because of Ford’s strength, FORD GO offers trust, transparency, and security that are essential to making digital business a reality.

Ford Launches Service for Consumers Who Want to Drive a New Car Every Year by Paying Only a Monthly Fee

Drive A New Car Every Year By Paying A Monthly Fee, Without Worrying About Taxes And Documentation. This Is Ford’s Proposal For Its Consumers With Its New Service Called FORD GO.

See Also

Understand How Ford’s Service Works

Ford Highlights The Benefits Of The Service

Buy A New Car Or Subscribe To A Subscription Service?

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Ford Launches Service for Consumers Who Want to Drive a New Car Every Year by Paying Only a Monthly Fee

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See Also

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Buy A New Car Or Subscribe To A Subscription Service?

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