JBS Investments in Rio Grande do Sul Are Expected to Generate More Than 2,000 Jobs in the Seven Units of Poultry, Pork, and Prepared Foods
The second largest food company in the world, JBS announced an investment plan that will generate about 2,700 jobs in the state of Rio Grande do Sul. Brazil’s largest non-financial private company presented an expansion plan in the state by 2023. Seven of the company’s units in RS will receive the investments.
Investments and Jobs at JBS in Rio Grande do Sul
JBS’s investment aims to expand the seven existing units in Rio Grande do Sul, which can generate jobs and focus on the development of three major productive sectors: poultry, pork, and prepared foods.
With the investment, JBS expects to generate around 2,700 direct jobs in the state of Rio Grande do Sul. The Brazilian meat multinational already has 18,000 employees contracted in the state, who work at production units and farms in 25 cities. The units that will receive the investment are located in Seberi, Bom Retiro do Sul, Santa Cruz do Sul, Nova Bassano, Caxias do Sul, Passo Fundo, and Trindade do Sul.
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In the poultry units, located in Passo Fundo, Caxias do Sul, and Trindade do Sul, 35% of JBS’s investment will be allocated. The pig units in Seberi will receive 33%. In Bom Retiro do Sul, Santa Cruz do Sul, and Nova Bassano, both processed food units will receive 33% of JBS’s investment in Rio Grande do Sul.
Funding in Rio Grande do Sul
The video conference took place yesterday, Wednesday (14), and was attended by Wesley Filho, who is the president of JBS in South America, the governor of Rio Grande do Sul, Eduardo Leite (PSDB), as well as state deputies and secretaries.
The governor of Rio Grande do Sul stated that Brazil needs to continue to maintain an appropriate reputation or, in some cases, restore this reputation as a country that respects the environment and can develop businesses and investments that can provide food and high-quality food security.
Wesley Filho mentioned that the poultry projects are very advanced, and according to the CEO of JBS in South America, operations may be ready to begin on a larger scale later this year.
Largest Meat Processor Has Record Revenue and Plans to Acquire New Brands
JBS recently stated that it expects to have at least ten brands with revenue exceeding US$1 billion in five years. The company set the record for the highest quarterly revenue in history, with a net profit of 3.1 billion reais, nearly three times that of the fourth quarter of 2019, when the company’s revenue was 356 million reais.
JBS has always clearly stated that it wants to buy a strong brand, which aligns with what happened when it acquired Sadia. In Australia, JBS acquired the Primo brand, for ham and bacon. In the United Kingdom, Moy Park and Tulips.

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