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Accelerated expansion, sales leadership, and investments in production and R&D consolidate the presence of OMODA & JAECOO in the European automotive market in 2026.
At the beginning of 2026, OMODA & JAECOO consolidates itself as one of the new highlights of the European automotive market.
Moreover, the company is advancing rapidly while recording consistent growth in the United Kingdom, Italy, and Spain.
At the same time, the integrated strategy, which combines sales, innovation, and production, has been strengthened in a structured manner.
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Commercial growth drives European presence
Firstly, in the first two months of 2026, the company presented relevant results.
Additionally, this performance was driven by technological competitiveness and the positioning of the vehicles.
In the United Kingdom, for example, the model Jaecoo 7 led the automotive retail in January 2026, with 4,059 units registered.
Furthermore, the vehicle stood out for attributes such as range exceeding 1,200 km and fast charging of up to 40 kW.
Meanwhile, between January and February of 2026, the brand accumulated 5,505 units sold in the United Kingdom.
Thus, it secured the third position in the sales ranking, according to data from the British automotive market itself.
Significant progress in Italy and continuous growth in Spain
On the other hand, in Italy, growth was even more accelerated.
In January 2026, the company surpassed 2,500 vehicles sold, registering an increase of 368% compared to the previous year.
Additionally, in February 2026, sales reached 2,960 units, raising the annual growth to 465.97%.
Thus, two consecutive months of growth above three digits were recorded.
Among the highlights, the OMODA 5 surpassed 1,000 monthly units, just five months after its launch.
At the same time, the Omoda 7, launched at the end of January 2026, quickly gained relevance.
Meanwhile, in Spain, performance also evolved.
In February 2026, sales grew 45% year-on-year, reflecting greater consumer acceptance.
Moreover, according to the VCON 2025 study conducted by PwC in partnership with Faconauto, the brand was identified as the most valued by dealers.
Local production and technological expansion strengthen strategy
At the same time, the company intensifies its industrial localization strategy.
Thus, the start of operations at the factory in Barcelona is expected in 2026.
Additionally, the European R&D Center in Raunheim, Germany has been expanded to over 2,000 m².
At the same time, the structure will have 140 specialists, focused on engineering and regulatory adaptation.
Meanwhile, a Design Center in the Paris region is under development.
Thus, the company aims to create compact models aimed at the European market.
Integrated strategy supports growth on the continent
Currently, OMODA & JAECOO is present in 16 European countries.
Moreover, it has already surpassed the mark of 220,000 vehicles sold on the continent.
At the same time, the company is preparing new launches in France and Germany.
Thus, it reinforces an integrated and long-term growth strategy.
Therefore, the combination of commercial expansion, local production, and technological innovation supports the brand’s advancement in Europe.
In light of this scenario, will the consolidation in the European market continue at an accelerated pace in the coming months?
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