Plastic house gains cement board and water-repellent texture with 10-year warranty, 100% recycled plastic furniture, and minimalist doors, promising thermal and acoustic comfort
The plastic house showcased at Feicon drew attention for a detail that seems exaggerated, but is the core of the proposal: “a house like this can be set up in 4 hours”, according to the video report. The project leaves the factory ready and finished, highlighting quick assembly and a fitting system that reduces construction stages.
Besides the execution time, what weighs most for the public is the doubt about safety and comfort. The company claims that the material delivers thermal and acoustic performance and that it is finalizing tests related to the performance standard for housing, seeking approval for financing and housing programs.
Facade with cement board and “nano rock” texture with warranty

Right at the entrance, the video highlights the external finish. The house received a coating with cement board and a texture called “nano rock,” described as stone powder transformed into a textured finish.
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The promise is of super adhesion, water-repellent properties, color retention, and high resistance, with mention of 10 years warranty against color loss due to the use of stone powder. On one side, the cement board is shown screwed to the brick or block; on the other, the finish was applied directly over the block.
Interior with areas in block and finishing in wet points
Inside, the video mentions finishing in the wet area of the kitchen with tiles and cement board, as well as slatted wood in some areas, like the restroom. In other spots, the proposal is to leave the block exposed, showcasing the system and the idea of assembly.

The fitting is described as “male and female,” and the video suggests that this type of fitting contributes to thermal behavior, related to how the house exchanges heat.
100% plastic furniture and minimalist doors
One of the project’s differentiators is the furniture. The house features furniture made 100% from the material, with the proposal to replace MDF with plastic in designs created by architects, maintaining adaptable accessories.
Also mentioned are frames and minimalist doors, such as black sliding doors. There is mention of a counter in recycled plastic, reinforcing the idea of integrating structure and finishes within the same concept.
How the 4-hour assembly is shown at the fair

At Feicon, the video presents a sequence with construction phases: preparation, placement of the frame as a foundation, tensioned threaded bars, the house rising, and the house completed. The idea is to highlight that the system has a beginning, middle, and end with more predictable timelines.
The narration emphasizes that it does not require specialized labor, pointing to time savings and a construction with a more controllable schedule.
Safety, performance, and path to financing
The main doubt of the public, according to the video, is whether the material catches fire and how the thermal and acoustic sensations are. The company claims it is conducting performance tests with a university, citing standard 15575 and stating that one test remains to be completed.
The declared goal is to certify the product to be eligible for financing through programs like Minha Casa Minha Vida, in addition to other housing lines. The video also includes a practical validation report: a person claims to have lived in the first house for three months and validated the product.
Fitting boxes and promise of logistical gain
Besides the house, the video presents lines of stackable boxes with panels and fittings. The proposal is to assemble in one minute and gain logistics due to their lightweight, with a comparison of loading in a vehicle to illustrate the possible volume.
Overall, the house appears as a showcase of an industrialized construction that attempts to solve three pains at once: time, labor, and performance.
Would you live in a house assembled in 4 hours if it were certified and eligible for financing, or would you still prefer traditional masonry?

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