The new heavy machinery leasing company is expected to earn BRL 250 million in the first year of operation in the market alone. Manserv's investment in Simak Rent reinforces its strategic position in the international segment.
The company multinational industrial solutions Manserv has a new expansion strategy in the global market. She announced the launch of Simak Rent, her new heavy machinery leasing company, with an investment of R$ 400 million for its creation. The company is already born with 1.300 assets for future operations and an expected revenue of BRL 250 million during the first year of activity alone.
New Manserv company, Simak Rent is born with a millionaire investment for the expansion of the multinational in the heavy machinery leasing market
One of the leaders in the industrial solutions market worldwide, Manserv announced its new market strategy and launched Simak Rent, its new heavy machinery rental company in the global segment.
The investment for the launch of the company was more than R$ 400 million, thus guaranteeing a strong presence in the market right away.
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The company will start its activities in the international market already with 1.300 assets, thus managing to remain firm even with the variation in demand for equipment.
In addition, the company projects revenues of R$ 250 million in the first year of operation, a high value for a newcomer to the market.
Simak Rent's main focus on the global stage will be long-term heavy machinery lease contracts for large projects.
Manserv obtained in 2022 a turnover of BRL 3,5 billion, now looking to expand these numbers to the year 2023 with the new company.
The new heavy machinery leasing company will operate mainly in truck and equipment leasing contracts for the yellow lines (focused on material handling and construction) and green lines (focused on agribusiness).
In its first phase of operation in the global market, the company will focus on investments in light, heavy and extra-heavy trucks, and then continue with its expansion strategy.
The company's strategy with Simak Rent is to invest in structured and stable projects in the heavy machinery market
Simak Rent is projecting annual sales of R$ 250 million in the first year of operation alone, with large growth projections over the next few years;
Anderson Antonio de Abreu, CEO of the new operation, says: “We started the operation with 140 contracts with 65 clients.”
Manserv's goal is that, by the end of 2023, the company will be registered on the stock exchange as a privately held company and audited on a quarterly basis.
The new heavy machinery company will offer leasing, maintenance and support services on major projects in the global market.
“Our strategy is to focus on structured projects that bring predictability, stability and lower total cost of operation. We want to go beyond pure and simple equipment leasing,” says Abreu.
The main sectors of activity of the newcomer to the global market will be fertilizers, chemicals, petrochemicals, steel, metallurgy, energy and pulp and paper.
In this way, Manserv achieves a high investment to place Simak Rent in the spotlight of the heavy machinery rental market in 2023.