The air fryer entered Brazilian homes so quickly that the government began to measure its impact on energy, and the progress up to 2050 is already outlined.

Written by Douglas Avila

Published on 12/04/2026 at 23:25

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Accelerated growth of the air fryer in Brazil draws attention from the electric sector and enters the official energy consumption planning until 2050, reflecting changes in domestic habits and the expansion of appliances in homes.

The air fryer has been integrated into the official monitoring of energy consumption in Brazilian households.

In a study conducted as part of the PPH 2019, the Survey of Ownership and Usage Habits of Electrical Equipment in Residential Class, the Ministry of Mines and Energy included the electric fryer among the devices observed to measure how changes in domestic habits affect electricity demand in the country and which trends should be considered in planning until 2050.

The presence of the device in this type of survey marks a change in status.

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When the air fryer entered the government’s radar

The report analyzing the results of the PPH 2019 notes that both oil and oil-free fryers were evaluated together, as they are similar technologies.

In the specific case of the oil-free version, its presence in the statistics reflects the recent incorporation of the device into domestic routines.

This helps explain why the air fryer only appears more clearly in the most recent cycle of the survey and, even so, has already been considered in projections of equipment ownership until 2050.

This movement draws attention because the PPH is used precisely to guide diagnoses about residential energy use.

By entering this universe, the air fryer ceases to be merely a thermometer of consumer behavior in retail and becomes part of the technical basis for studies focused on electricity demand.

In other words, what happens inside the kitchen is now also of interest to energy system engineering.

Diffusion of the air fryer in Brazilian regions

The 2019 data show that the diffusion of the electric fryer was still quite uneven among Brazilian regions, although it was already present throughout the country.

In that snapshot, the share of households with at least one electric fryer reached 9.73% in the Southeast, 9.16% in the Midwest, 7.95% in the South, 2.83% in the North, and 2.20% in the Northeast.

The regional pattern indicates stronger adoption in areas with higher average income and greater penetration of appliances.

Even without a homogeneous distribution, the air fryer had already surpassed the phase of being a product restricted to specific urban niches.

The device entered the national map of residential consumption and began to be monitored alongside already established household goods.

Another point observed by the study is that the expansion of the device depended more on its arrival in new homes than on the purchase of multiple units by the same family.

Among households that already owned an electric fryer, the average was close to one unit per residence: 1.01 in the South, 1.03 in the Southeast, 1.02 in the Midwest, 1.01 in the Northeast, and 1.06 in the North.

For the electric sector, this detail changes the way future consumption evolution is projected.

Growth projections until 2050

The study by the Ministry of Mines and Energy is not limited to the snapshot of 2019.

It builds diffusion scenarios until 2050 and shows that the electric fryer tends to increase its presence in all regions, albeit at different rates.

In the scenario of high growth in the number of appliances, the share of households with at least one electric fryer could reach 33% in the Southeast, 26% in the South, 23% in the Midwest, 16% in the Northeast, and 14% in the North.

Even in the most conservative hypothesis, the curve remains upward.

In the low growth scenario, the projection for 2050 indicates 13% in the Southeast, 11% in the South, 10% in the Midwest, 5% in the Northeast, and 4% in the North.

The difference between the two scenarios reveals that factors such as income, demographic dynamics, and the expansion of the durable goods market continue to be determinants for the speed of the device’s dissemination in the country.

The report also presents a national projection in millions of units until 2050, separated between the two scenarios.

The trend is for continuous growth over the coming decades, reinforcing that the electric fryer has come to be treated as a structural item in the horizon of residential consumption.

Change in energy consumption within homes

The inclusion of the air fryer in an official study on electricity demand helps to show how the routines of Brazilian families have been changing.

For years, the discussion about energy in households was concentrated on classic appliances, such as refrigerators, electric showers, and air conditioning.

Now, a device related to food preparation also becomes part of the set of items observed in sector projections.

This shift is not symbolic only because of the type of appliance, but because of the place it occupies in the consumption landscape.

The report with trend scenarios states that the 13 analyzed devices represent about 82% of the total residential consumption considered for 2023.

In this context, tracking the evolution of each item ceases to be mere market curiosity and becomes an input for estimates about load, efficiency, and growth of electricity demand.

The presence of the air fryer in energy planning indicates that changes in daily domestic life, when they gain national scale, begin to carry statistical and institutional weight.

The advancement of new appliances already requires monitoring similar to that of historically more present devices in Brazilian homes.

The electric fryer has not yet reached levels of universalization, but it already appears as a relevant element in official projections about energy consumption in the country.

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The air fryer entered Brazilian homes so quickly that the government began to measure its impact on energy, and the progress up to 2050 is already outlined.

Accelerated growth of the air fryer in Brazil draws attention from the electric sector and enters the official energy consumption planning until 2050, reflecting changes in domestic habits and the expansion of appliances in homes.

When the air fryer entered the government’s radar

Diffusion of the air fryer in Brazilian regions

Growth projections until 2050

Change in energy consumption within homes

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The air fryer entered Brazilian homes so quickly that the government began to measure its impact on energy, and the progress up to 2050 is already outlined.

Accelerated growth of the air fryer in Brazil draws attention from the electric sector and enters the official energy consumption planning until 2050, reflecting changes in domestic habits and the expansion of appliances in homes.

When the air fryer entered the government’s radar

Diffusion of the air fryer in Brazilian regions

Growth projections until 2050

Change in energy consumption within homes

Scientists enter a narrow, flooded cave 500 meters deep and find giant dinosaur footprints on the ceiling measuring up to 1.25 meters, preserved in such a rare way that a new type of trace had to be created.

In Botswana, a salt flat of up to 16,000 km² that was once an African megalake spends months as an absolute white desert, but during the rainy season it transforms into a shallow sea that reappears from nowhere and can be seen from space in the middle of southern Africa.

A giant half-ton ring fell in Kenya from space, and more than a year later, scientists still do not know where it came from.

After two years of internal discussions, Paraguay has finally regulated the law that opens the country to foreign technology and service companies with tax incentives that promise to create thousands of jobs and change the economy.

Map reveals how the Earth may look in 250 million years: continents will reunite in the Last Pangaea, 92% of the planet could become uninhabitable for mammals, and Spain appears among the rare possible exceptions.

About 6,000 residents live concentrated along a single street nearly 9 km long in the interior of Poland, with houses forming a continuous row and narrow agricultural strips emerging behind them, creating one of the most unusual rural patterns in Europe.

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