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With the Toyota Hilux GR-Sport as its main rival, the new Ford Ranger Raptor stands out for its power and off-road capability

Written by Bruno Teles
Published 25/04/2024 às 10:28
With the Toyota Hilux GR-Sport as its main rival, the new Ford Ranger Raptor stands out for its power and off-road capability
Ranger Raptor Photo: Disclosure/Ford

The new Ford Ranger Raptor redefines the pickup truck market with its 3.0 V6 twin-turbo engine, presenting itself as a superior alternative to the Toyota Hilux GR-Sport in power and off-road capability, promising exceptional versatility and performance on all terrains.

In the world of pickup trucks, the competition is fierce and innovative. Ford, with its new Ranger Raptor, launches a direct challenge to the Toyota Hilux GR-Sport, promising not only a faster pickup truck, but also versatile on any terrain. The Toyota Hilux GR-Sport, despite being robust with 224 horsepower and a prepared suspension, now finds a strong rival.

This launch marks a pivotal point for Ford in the automotive industry. Designed to be the sportiest and most radical pickup truck ever seen, the Ford Ranger Raptor not only raises the bar in terms of off-road performance, but also in comfort and onboard technology, essential features to win over demanding consumers looking for a vehicle capable of tackling any challenge.

Ford Ranger Raptor hits the market equipped with a 3.0 V6 biturbo engine

The new Ford Ranger Raptor arrives on the market equipped with a 3.0 V6 biturbo engine, standing out in a segment where power and robustness are crucial. Compared to another competitor, the Ram 1500 Rebel, which has a 8 horsepower V400 but lacks preparation for extremely rough terrain, the Ranger Raptor promises superior off-road performance without compromising speed and efficiency.

Despite its powerful 3.0 engine twin turbo V6, fuel consumption is relatively high. In tests, it recorded a consumption of 4.9 km/l in the city and 9.8 km/l on the highway. This performance reflects the vehicle's nature as a high-performance pickup truck, designed to prioritize power and off-road capabilities over fuel economy.

Ranger Raptor demonstrates its ability to combine speed with effectiveness on diverse terrain

The Ford Ranger Raptor demonstrates its ability to combine speed with effectiveness on different terrains. Its specifications include a suspension that absorbs unprecedented impacts, allowing a unique driving experience, both on asphalt and less friendly trails.

In addition to its power, the Ranger Raptor draws attention for its design. The front grille with the name 'Ford' highlighted and the aggressive contour of the headlights are points that strengthen the model's visual identity. The pickup also features cutting-edge technology, including a matrix LED lighting system that adjusts the light beam to avoid glare, providing greater safety at night.

Directly challenges established competitors like the Toyota Hilux GR-Sport

With the launch of the Ford Ranger Raptor, Ford not only redefines what a pickup truck can do, but also directly challenges established competitors like the Toyota Hilux GR-Sport. This model is a statement that Ford continues to be at the forefront of innovation automotive, offering consumers a vehicle that combines strength, versatility and advanced technology, setting new standards for the future of pickup trucks.

The price of the new Ford Ranger Raptor is 466.500 reais, while the Toyota Hillux GR-Sport is costing around 372.890 reais. Now, the Ram 1500 Rebel in Brazil is priced at 489.900 reais. The three pickup trucks are a good investment for those who need a strong, powerful and spacious vehicle.

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Bruno Teles

I talk about technology, innovation, oil and gas. I update daily about opportunities in the Brazilian market. With more than 2.300 articles published in CPG. Agenda suggestion? Send it to brunotelesredator@gmail.com

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