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Jeep SUVs Like Compass, Renegade, and Cherokee Once Cost Up to R$ 280,000 and Today Are Worth Less Than a 1.0 Hatch. Depreciation of Up to 55% Has Turned These Models Into True Bargains in the Used Market.
For years, Jeep was synonymous with status, adventure, and strength. Models like the Compass, Renegade, and Cherokee dominated the Brazilian market, with prices nearing R$ 250,000 in top-end versions. However, the recent change in consumer behavior and the advance of new hybrid and electric technologies have caused some of these SUVs to lose more than half their value in just a few years.
Surveys based on the FIPE Table from October 2025 and the main automotive portals like Webmotors, OLX Autos, and KBB Brazil reveal that today there are used Jeeps costing the same as a Fiat Argo or Chevrolet Onix brand new. Below, see the models that depreciated the most and became real opportunities for those who want a robust SUV at a hatchback price.
1. Jeep Compass Limited 2017 — from R$ 155,000 to R$ 85,000
The Compass was the best-selling midsize SUV in Brazil for years, costing R$ 155,000 in its Limited 2.0 Flex version. Today, the same model can be found for R$ 80,000 to R$ 90,000, according to FIPE, a nearly 45% drop.
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Despite still being a complete and comfortable car, the Compass has lost value with the arrival of new turbo and hybrid versions, which are more efficient. Its aspirated engine and six-speed transmission have become outdated, and its high fuel consumption, around 7.5 km/l in the city — has turned away buyers looking for economy.
2. Jeep Renegade Trailhawk 2016 — from R$ 135,000 to R$ 70,000
When launched, the Renegade Trailhawk 2.0 turbodiesel was the most complete and robust compact SUV in its category. It cost R$ 135,000 and came with 4×4 traction, terrain selector, and a nine-speed automatic transmission.
Today, seven years later, the same car appears in used car dealerships for R$ 65,000 to R$ 75,000, according to OLX Autos data — a depreciation of over 48%. It is still a model with excellent off-road capabilities, but the rise in diesel prices and higher maintenance costs have contributed to its decline in market value.
3. Jeep Cherokee Limited 2015 — from R$ 230,000 to R$ 95,000
The Cherokee has always been the most iconic SUV of the brand in the United States, and its Limited version arrived in Brazil in 2015 for R$ 230,000, competing with the BMW X3 and Audi Q5. Today, the same model can be found for R$ 90,000 to R$ 100,000, which represents a drop of more than 55% over a decade.
With a V6 3.2-liter engine and 271 hp, the car is powerful and comfortable, but its high fuel consumption (average of 6 km/l) and the cost of imported parts weigh on resale. Still, it is a high-level SUV currently sold for the price of a basic hatch.
4. Jeep Grand Cherokee 2014 — from R$ 280,000 to R$ 120,000
The Grand Cherokee was the pinnacle of luxury for Jeep in Brazil. Equipped with a 3.0 V6 turbodiesel engine, all-wheel drive, and premium SUV-level finish, the model cost R$ 280,000 in 2014. Today, it is possible to find the same car for R$ 110,000 to R$ 130,000, depending on its condition — depreciation of over 55%.
Even with surplus robustness and comfort, the rise in IPVA costs and maintenance has driven it away from the general public. Nevertheless, second-hand experts highlight the model as one of the best value-for-money options among large used SUVs.
5. Jeep Commander Limited 2022 — from R$ 240,000 to R$ 155,000
The Commander is a recent case of accelerated depreciation. Launched in 2022, with a luxury look and seven seats, the SUV cost R$ 240,000 in its Limited 2.0 turbodiesel version. Just three years later, it can already be found for R$ 150,000 to R$ 160,000, a drop of nearly 35%, according to KBB Brazil data.
The main reason is the launch of new hybrid and flex versions, which have made diesel less attractive. Nevertheless, the Commander is still one of the most spacious and comfortable SUVs produced in Brazil, an excellent purchase for those seeking luxury at an accessible price.
Why Did Jeeps Depreciate So Much?
According to analysts from KBB Brazil, the main reason lies in the transition of the automotive market.
Consumers are prioritizing hybrid cars, turbo and with smaller, more economical engines. Large, heavy, diesel SUVs have lost ground, especially after the increase in fuel and maintenance costs.
Another factor is the number of versions launched by Jeep in recent years: the Compass and Renegade, for example, had dozens of different configurations, which lowered the value of older models.
For those who understand the used market, this drop represents a rare opportunity. While a new hatch like the Hyundai HB20 Comfort 1.0 already costs around R$ 92,000, it is possible to find a 2017 Jeep Compass fully equipped for R$ 85,000 and with incomparable comfort.
Experts say that, with good maintenance and proven provenance, these SUVs still have a long lifespan and offer much more car for the same money.
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