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Brandili’s Decision to Close Otacílio Costa Unit in Santa Catarina Begins in January 2026, Where About 100 Employees Were Laid Off While Production Is Centralized in Apiúna to Support a National Expansion Plan, Predicted Growth in the Brazilian Market, and Gains in Operational Efficiency.
The textile giant Brandili announced that it will close the Otacílio Costa factory in Santa Catarina starting January 2026 and concentrate production operations at its headquarters located in Apiúna, in the Itajaí Valley.
According to the company, the change is part of a national expansion plan and seeks gains in efficiency, greater integration among areas, and maintenance of the quality standard that supports the brand’s growth in the Brazilian market, especially given the projected scenario for 2026.
Otacílio Costa Unit Will Be Closed and 100 Employees Were Laid Off
The Otacílio Costa unit in Santa Catarina employed around 100 professionals, who were all laid off with the announcement of the cessation of activities.
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According to the statement, the factory’s closure is scheduled to take place starting January 2026, when production will be concentrated at the Apiúna headquarters in the Itajaí Valley.
The factory in the mountain city served as an important job center, and the cessation of activities represents a direct impact on workers and the local economy.
The decision by the textile giant alters the productive and labor dynamics in the region by shifting the labor demand to another city in Santa Catarina.
Centralization in Apiúna Is Part of the Company’s National Expansion
According to the Brandili Group, the centralization of production at the headquarters in Apiúna is part of a broader national expansion plan.
The company states that it is experiencing a new growth phase in the Brazilian market and that the reorganization of the production structure aims to support this projected advance for 2026.
By concentrating operations in a single industrial unit, the textile giant seeks greater integration among teams and internal processes.
The company emphasizes that the measure was carefully analyzed and considers different business aspects, always with the aim of sustaining growth and maintaining competitiveness nationwide.
Operational Reorganization Aims for Efficiency and Faster Deliveries
In the official statement, the group emphasizes that the decision is part of a process of operational reorganization.
The concentration of labor demand in Apiúna is presented as a strategy to increase efficiency, optimize resources, and align production with the demands of a more competitive market.
The company claims that the change aims to ensure more punctual, faster deliveries that align with the brand’s quality standard, reinforcing its commitment to the level of products offered.
For 2026, the goal is to sustain the projected growth without compromising the quality that has established the textile giant among the leading names in the sector in Santa Catarina.
Textile Giant Tries to Reduce Social Impact of Layoffs
Aware of the social impacts of the unit’s closure, the textile giant has indicated that it has already begun talks with other companies in the Otacílio Costa region.
The intention is to promote a talent bank with the names of laid-off professionals, facilitating their reemployment in the local job market.
Meanwhile, the Brandili Group states that the HR team remains available to guide affected workers, providing support and information on the next steps after the cessation of activities at the mountain unit.
Given this scenario, what do you think: does this textile giant’s strategy justify the factory closure in Otacílio Costa and the layoffs made, or could the company have sought different alternatives?
Lamentável, triste. Mas é a normalidade, dizem especialistas, conhecedor da política, só relato, pois sendo a político e apartidário, dizem mais, que temos hiper queridos, permanente em campanha, dono e colocador de cabrestos, fortes e querids pelo usuário, faz isso com seus votantes, e com aidia suja, de perfeita simbiose, tanto que tem agregado diversas, pois o enricomento de tais é gigantesco e rápido, agora conseguiu uma que está em cima do muro, até passou, tal como o querido dono do cabresto, poder e dos seus supremos ditadores e auto blindagem, defensor e perpetuação do ditador do país caribenho, o da fome, pobreza e obrigou seu povo a se refugiar e fugir, o daqui tão querido adorado exaltado pela mídia suja, aq pega montanha de recursos públicos, refugiados que fugiram do tirano de lá, já gosta, querem, e isaltam o querido, ditadores supremos e executivo,. Visto vfeliente ainda é só parte de refugiados, que exaltam e idolatram os nós queridos e adorados ditados, com tanta propaganda e enganos porque não faria e o teriam tal nível, não se tem notícias de estarem aceitando o cabresto e rédeas de tal querido… Fato é afirmam estar já assegurada a eleição, pelo e ou não , metade da população, de algum modo já recebe e ou depende, gostam eou querem o cabresto e as rédeas curtas para garantir o seu no poder
Eu nem sei como essas empresas ainda estão aguentando tanto imposto desses governos ****, que só sabem roubar, ganância do inferno, e roubo pra todo lado, segurança zero, saúde zero, nada está bom nesse Brazil, povo acorda…..essa empresa e só u a de muitas que fecharam…. calma que vai piorar…..
Santa Catarina segundo jorginho Melo **** disse que era melhor estado pra investir povo trabalhador.
Não importa o estado, a carga tributária do país é insustentável em qualquer lugar, mesmo alguns governadores ou prefeitos, dando incentivos. Ja Tem empresas mudando para o Paraguai.