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City in the interior of São Paulo is considered by many to be the most beautiful in Brazil

Written by Alisson Ficher
Published 27/04/2025 às 19:58
Discover Holambra, the city of flowers, full of history, Dutch culture and stunning landscapes. A must-see destination for tourists!
Discover Holambra, the city of flowers, full of history, Dutch culture and stunning landscapes. A must-see destination for tourists!

Holambra, the city of flowers, mixes Dutch culture and natural beauty, creating a fascinating setting for tourists and flower lovers, with events that enchant Brazil and the world.

Located just 130 km from the capital of São Paulo, Holambra It is a city in the interior of São Paulo which stands out as one of the most charming destinations in Brazil.

Known as the “city of flowers”, Holambra attracts tourists with its unique charm, which combines natural beauty, Dutch cultural heritage and a welcoming atmosphere.

Founded by immigrants from the Netherlands, the city has become one of the largest floriculture hubs in the country and, with its colorful landscapes and vibrant cultural events, wins hearts wherever it goes.

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The birth of Holambra: from immigration to floriculture

The history of Holambra begins after the Second World War, when a group of Dutch immigrants landed in Brazil in search of new opportunities.

Despite initial difficulties, such as failure in livestock farming, the immigrants found fertile ground for success in flower cultivation.

From there, Holambra has become a flourishing center of floriculture, where the cultivation of flowers such as chrysanthemums, orchids and lilies became one of the city's main economic activities.

The name “Holambra” is a combination of Holland, America and Brazil, symbolizing this mixture of European roots with the Brazilian scenario.

Over the decades, what was once a small community of Dutch immigrants has become a thriving city that still proudly preserves its cultural traditions.

Today, the city continues to be a remarkable example of how the integration of different cultures can enrich a region and generate development.

Must-see attractions: where Dutch culture meets nature

Holambra offers visitors a true immersion in its culture and natural beauty.
O United Peoples Mill, one of the city's biggest postcards, is a perfect example of traditional Dutch architecture.

With its huge blades and imposing structure, the mill offers a breathtaking panoramic view of the city and surrounding areas.

The monument symbolizes Holambra's strong connection with the Netherlands and has become one of the region's main tourist attractions.

O Holambra Historical Museum is another highlight, where visitors can learn in detail about the history of Dutch immigration, the challenges faced by the first immigrants and how the city has evolved over the years.

For those who enjoy nature and tranquility, the Van Gogh Park and Victoria Regia Square are great places for relaxing walks, surrounded by beautiful gardens and enchanting landscapes.

In addition to these tourist attractions, the city has several spectacular flowers and gardens scattered throughout, with emphasis on the flowers grown by the residents themselves.

Holambra has become synonymous with natural beauty, with fields full of flowers that delight visitors all year round.

Expoflora: the largest flower event in Latin America

Among the most anticipated events is the expoflora, the largest flower exhibition in Latin America.
Held annually during the spring, this event is a real feast for the eyes.

Thousands of flowers of different species are exhibited, and the event attracts visitors not only from all parts of Brazil, but also from abroad.

A expoflora is an excellent opportunity for those who want to learn more about floriculture and, at the same time, experience the dutch culture, with musical performances, dances and enchanting typical cuisine.

Another event of great importance for the city is the King's Day, celebrated every April.

This festival is a true tribute to Dutch culture, with parades, typical foods and cultural activities that rescue the traditions of immigrants.

Furthermore, the Noeland, held at the end of the year, transforms Holambra into a true Christmas scene, with illuminated streets and enchanting decorations, attracting even more tourists to the city.

How to get there and enjoy the best of Holambra

Getting to Holambra is relatively easy, as the city is well connected to other regions of the state of São Paulo.

For those traveling from car, the main access roads are Anhanguera Highways e Bandeirantes.
The city is also close to Campinas, which makes the Viracopos airport the main option for those traveling by plane.

Additionally, public transportation is available from neighboring cities such as Campinas, Mogi Mirim and Mogi Guaçu.

When to visit Holambra? If you want to see the city at its best, the month of September It's a great time, especially during the expoflora, when the city turns into a true flower garden.

However, any time of year offers a unique experience, with its gastronomy, culture and enchanting landscapes.

Holambra is also a great destination for those looking to buy fresh flowers. directly from local producers, in addition to having excellent accommodation options, from charming inns to cozy hotels.

Dutch and Brazilian cuisine: a tasty mix

Holambra cuisine reflects Dutch cultural heritage, but also blends with Brazilian flavors.

Restaurants and cafes in the city offer everything from typical Dutch dishes, like the famous bitterballen e stroopwafels, even Brazilian cuisine options.

The food in Holambra is an attraction in itself, providing a rich gastronomic experience, ideal for those who want to enjoy delicious dishes while enjoying the city's natural beauty.

A city that enchants with its diversity

With its unique combination of Dutch traditions, flowery landscapes and vibrant cultural events, Holambra stands out as an unparalleled tourist destination in Brazil.

The city is a true reflection of how fusion of cultures can create a welcoming, diverse and fascinating environment for visitors.

Whether for a quick trip or a longer stay, anyone visiting Holambra will certainly be enchanted by the city's beauty and its rich history.

Holambra is a city that surprises and enchants at every turn. Now, tell me: have you ever been to the city of flowers? What events or attractions in Holambra are you most curious to visit? Leave your comment and share your opinion!

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grain
grain
28/04/2025 12:27

misleading advertising

Jacqueline Cardoso
Jacqueline Cardoso
In reply to  grain
01/05/2025 06:48

Why?

lucilla
lucilla
28/04/2025 12:40

 Noeland,

Ismael Cardona Sobral Sales
Ismael Cardona Sobral Sales
28/04/2025 17:01

I was in Holambra 20 years ago. Today it must be very beautiful..?

Alisson Ficher

Journalist graduated in 2017 and working in the field since 2015, with six years of experience in print magazines, stints on broadcast TV channels and over 12 online publications. Specialist in politics, jobs, economics, courses, among other topics. Professional registration: 0087134/SP. If you have any questions, want to report an error or suggest a topic on the topics covered on the site, please contact us by email: alisson.hficher@outlook.com. We do not accept resumes!

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