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Claro operator reveals a silent change with hundreds of clean energy plants and shows how sustainability is impacting over 80% of its operations in Brazil.

Written by Hilton Libório
Published on 08/04/2026 at 09:34
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The operator Claro advances in the energy transition by expanding the use of clean energy plants, strengthening sustainability and reducing emissions while transforming its operation in Brazil with greater energy efficiency.

Claro has taken a significant step in consolidating its environmental strategy by revealing that more than 80% of its operation in Brazil is already powered by clean energy. This data, disclosed in the Impact Report 2025, shows how sustainability has ceased to be just a discourse and has begun to directly influence the operational structure of the company.

The transformation occurs quietly, but with significant impact. By reaching 122 clean energy plants in operation, the company reinforces its position within the energy transition in the country and signals a new standard for the telecommunications sector.

Operator Claro bets on clean energy plants and accelerates energy transformation in Brazil

The strategy of the operator Claro is centered on the consistent expansion of its renewable energy matrix. The Claro Energy program, created in 2017, is the foundation of this change and has been growing year after year.

In 2025, the company added 18 new units, increasing its own generation capacity and consolidating the use of clean energy plants as the main source of supply.

The current composition of this structure includes:

  • 109 solar plants
  • 7 hydroelectric plants
  • 4 qualified cogeneration units
  • 2 biogas plants

This diversity ensures greater energy stability and reduces exposure to fluctuations in the traditional energy market. At the same time, it strengthens the commitment to sustainability and emission reduction.

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Sustainability ceases to be discourse and begins to guide decisions of the operator Claro

Sustainability has become a strategic axis within the operator Claro, influencing operational decisions and long-term investments.

The impact of this movement can be observed on different fronts. The adoption of clean energy plants allows not only for a reduction in carbon footprint but also improves the energy efficiency of operations.

Moreover, the company has established clear environmental goals by 2030, focusing on reducing greenhouse gas emissions. Among the main commitments are:

  • 52% reduction in emissions from scopes 1 and 2
  • 14% reduction in scope 3

These objectives show that sustainability is integrated into the corporate strategy, aligning the company with global best practices in ESG.

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Energy transition gains scale with diversified matrix and long-term strategy

The energy transition within the operator Claro does not happen in isolation. It is the result of a structured planning that combines different renewable sources to ensure efficiency and security.

By betting on clean energy plants from multiple sources, the company manages to balance generation and consumption, avoiding excessive dependence on a single technology.

This model brings important advantages:

  • Greater predictability of energy costs
  • Reduction of operational risks
  • Lower environmental impact throughout the chain

Additionally, the continuous expansion of the renewable matrix positions the company as a reference in sustainability within the sector.

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Operator Claro takes sustainability beyond energy and integrates technology into operations

The strategy of the operator Claro goes beyond energy generation. Sustainability is also present in the expansion of infrastructure and the modernization of the network.

During COP 30, held in Belém, the company acted as the official connectivity provider and made a series of investments.

Among the main actions are:

  • Expansion of 5G coverage in more than 20 strategic locations
  • Reinforcement of 4G and 5G network capacity
  • Installation of dedicated 40 Gb links with Anti-DDoS protection
  • Provision of 1 Gb internet points in the event area

The company also expanded the indoor internet system at the Hangar of the Convention Center and strengthened the signal in areas such as UFPA, the Air Base of Belém, and the Port of Outeiro.

Another highlight is the implementation of Infovia 03, an underwater fiber optic network that connects the capital of Pará. According to the company, the structure left a legacy of connectivity and improved service quality after the event.

Circular economy gains space and reinforces commitment to sustainability

Sustainability at operator Claro also manifests through circular economy initiatives and waste management.

In 2025, the company recycled 992,000 remote controls, a 58% increase compared to the previous year. This process resulted in the reintegration of 39.6 tons of plastic into the production cycle.

Other relevant actions include:

  • Proper disposal of 1,352 kg of electronic waste
  • Reuse of 25,000 boxes in reverse logistics

Since 2023, more than 1.6 million controls have already gone through the reuse program. The recycled materials are used in the manufacture of new equipment, including devices for the Claro tv+ service.

This model reduces environmental impact and contributes to a more sustainable production chain.

Strategic partnerships drive innovation and strengthen energy transition

Innovation is another important pillar within the strategy of the operator Claro. In 2025, the company announced the creation of a research center in partnership with USP and FAPESP.

The project is expected to bring together more than 100 researchers and develop about 40 initiatives over five years, with an investment exceeding R$ 40 million.

The areas of focus include:

  • Smart cities
  • Industry 4.0
  • Agrotech
  • Generative artificial intelligence
  • Applications in 5G networks

The laboratory will be installed at the University City in São Paulo and will involve institutions such as IPT and SENAI-SP.

This initiative reinforces the connection between technology and sustainability, expanding the impact of the energy transition beyond infrastructure.

Operator Claro consolidates leadership by integrating sustainability into operations and strategy

The integration of clean energy plants, innovation, and infrastructure shows that the operator Claro is building a solid model of sustainable operation.

The company manages to align operational efficiency with environmental responsibility, creating a positive cycle that benefits both the business and the environment.

Among the main results observed are:

  • Consistent reduction of emissions
  • Greater energy efficiency
  • Modernization of the telecommunications network
  • Strengthening of institutional image

This set of actions demonstrates that sustainability is not just a differential but a central element in the company’s strategy.

How the strategy of operator Claro signals a new path for the sector

The advancement of operator Claro reflects a broader change in the market. Large companies are taking the lead in the energy transition and redefining their operational models.

By investing in clean energy plants and integrating sustainable practices into daily operations, the company shows that it is possible to grow responsibly and efficiently.

This movement is likely to influence other sectors and accelerate the adoption of renewable sources in Brazil, especially in segments with high energy consumption.

A new model of sustainable growth is already underway

The trajectory of operator Claro demonstrates that sustainability can be applied practically, generating concrete and measurable results.

With over 80% of its operation powered by clean energy plants, clear emission reduction goals, and consistent investments in innovation, the company positions itself as a reference in the energy transition. This model combines technology, efficiency, and environmental responsibility, creating a path that can be followed by other organizations in the coming years.

And you, how do you evaluate this advancement of operator Claro in the use of clean energy plants and the pursuit of more sustainability? Do you believe this model can accelerate the energy transition in Brazil or are there still significant challenges ahead?

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Hilton Libório

Hilton Fonseca Liborio é redator, com experiência em produção de conteúdo digital e habilidade em SEO. Atua na criação de textos otimizados para diferentes públicos e plataformas, buscando unir qualidade, relevância e resultados. Especialista em Indústria Automotiva, Tecnologia, Carreiras, Energias Renováveis, Mineração e outros temas. Contato e sugestões de pauta: hiltonliborio44@gmail.com

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