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Discounts of Up to R$ 100,000 Mark Stock Clearance Before the 2027 Line, with Hyundai IONIQ 5 for R$ 309,990, Peugeot 2008 for R$ 124,990, and Fiat Mobi Below R$ 70,000
The new car market records significant discounts in February 2026 to clear inventories before the 2027 line, with reductions reaching R$ 100,000 and affecting models such as Hyundai IONIQ 5, Peugeot 2008, Jeep Renegade, Chevrolet Tracker, and Fiat Mobi. The data is from an article by Garagem 360.
The movement at dealerships is strategic: to clear the lots to receive mid-cycle updates and new engines scheduled for the second half. For the consumer, the scenario represents access to a new car at a reduced price.
The start of 2026 opened up space for offers in different segments. With the approach of the 2027 line and the need to meet sales targets, automakers have increased discounts on models that did not reach the expected volume.
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The new Renault Koleos has a screen exclusively for the passenger that is invisible to the driver, heated rear seats, and 29 assistance systems, but its Chinese competitors cost R$ 40,000 less and deliver more power.
Which Cars Are Discounted This Month?
Among the most aggressive offers in February, the absolute highlight in nominal value is the Hyundai IONIQ 5. The model saw a cut of R$ 100,000 to try to boost sales amid Chinese competition.
The price dropped from R$ 409,990 to R$ 309,990, representing a 24.4% discount. This is the largest reduction recorded in the national market at this time as part of the new car strategy with direct incentive.
Hyundai IONIQ 5 Leads Reductions in the Premium Segment
In the compact SUV segment, the Peugeot 2008 Active now costs R$ 124,990 after a discount of R$ 27,000. The model retains the 1.0 Turbo engine with 130 hp and CVT transmission.
Even with a recently revamped look, the 2008 received the reduction to accelerate stock turnover. This positioning places the utility vehicle at a price close to that of a top-of-the-line compact hatchback.
Urban SUVs Receive Cuts of Up to R$ 21,000
The Jeep Renegade Altitude had a reduction of R$ 21,000 and is now offered for R$ 126,990. The version retains a 1.3 Turbo engine with 185 hp and an ADAS package with autonomous braking and lane alert.
This offer precedes the arrival of the mild-hybrid version expected in March. The goal is to speed up the sale of the current stock within the strategy of new cars focused on immediate cost-benefit.
The Chevrolet Tracker RS also makes the list. The version received a discount of R$ 15,550 and now costs R$ 163,440. The model uses a 1.2 Turbo engine.
Entry Models Stay Below R$ 70,000
In the entry-level segment, the Fiat Mobi Like now costs R$ 69,990 after a bonus of R$ 12,570. The hatch remains a viable option for urban use and affordable maintenance.
With the new price, the model is among the few zero-kilometer vehicles below the R$ 70,000 mark in Brazil. This measure aims to stimulate the turnover of the new car market at the beginning of the year.
Is It Worth Buying a Car in Stock Clearance?
Buying during a stock clearance implies possible depreciation when the 2027 line arrives. However, discounts like R$ 27,000 on the Peugeot and R$ 21,000 on the Jeep tend to offset the initial difference.
Among the analyzed offers, the Peugeot 2008 Active draws attention for its final value of R$ 124,000 within the segment. Meanwhile, the Mobi below R$ 70,000 represents a significant movement in the entry-level market.
With information from Garagem 360.
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