The Impressive Construction Pace of the Havan Giant Building in Novo Hamburgo Transforms an Old Lot into a Modern Megastore, Promises Job Generation and Reinforces the City’s Role as an Economic Hub of Rio Grande do Sul
In just two months, an empty lot along BR-116 has transformed into a giant building that already dominates the landscape of Novo Hamburgo. The new Havan unit, which promises to be one of the most modern in the country, is advancing at an accelerated pace and is expected to open its doors in 2025. The transformation impresses those who pass through the region and reignites the debate about development and dynamism in the private sector.
The investment marks more than just the arrival of a new store: it represents a symbol of local economic advancement and the ability to execute large-scale projects quickly. With a pre-fabricated structure and industrial assembly techniques, the construction is becoming an example of efficiency in the state.
A Giant Building That Changes the City’s Landscape
According to the explanation and footage from Cassiano Hans, the new giant building of Havan began to rise on a previously empty lot, located on the border between Novo Hamburgo and Estância Velha, along BR-116.
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In just a few weeks, the metal structures, ACM facades, and internal areas began to take shape.
Drone images show a large-scale construction that is already redefining the region’s landscape.
The progress attracts attention due to the pace of execution. The project utilizes interlocked and bolted metal pieces, which reduces concrete use and accelerates assembly.
Similar techniques are common in developed countries but are still rarely applied on a large scale in Brazil.
The choice of this model allowed the transformation of the lot into a ready structure in record time.
Economic Impact and Job Generation
The investment from Havan in Novo Hamburgo represents a direct boost to the local economy.
The company projects hundreds of direct and indirect jobs, impacting construction, transportation, services, and commerce sectors.
For many residents, the construction site has become a symbol of hope and new opportunities.
In addition to the immediate impact, the expectation is that the store will attract consumers from neighboring cities like São Leopoldo, Campo Bom, Ivoti, and Portão.
The influx of visitors could boost regional commerce and solidify Nuevo Hamburgo as a new retail hub of Vale dos Sinos.
Modern Structure and Striking Visual Identity
The facade of the new store follows the national standard of the chain: spacious, bright, and marked by high-durability materials, such as composite aluminum (ACM).
The project includes ample parking, climate-controlled internal areas, and the iconic replica of the Statue of Liberty, a symbol found in several units of the brand across the country.
According to engineering sector specialists, the combination of pre-fabricated materials and lean logistical planning explains the accelerated progress of the construction.
The method allows for reduced execution time and material waste, making the process more sustainable and predictable.
Urban Development and Regional Symbolism
The arrival of Havan reinforces Novo Hamburgo’s role as a city with industrial and commercial vocation.
The new unit adds to a series of investments that are repositioning the municipality on the economic map of Rio Grande do Sul.
For many, the giant building of the store symbolizes a new cycle of confidence in the productive capacity of the region.
Even in a context of slowdown in public works, the case of Havan highlights how private efficiency can inspire new models of management and execution.
While the public sector faces extended deadlines, the private sector shows results in weeks. This difference has fueled reflections on bureaucracy, innovation, and urban development.
With the building nearly completed and final finishing touches underway, the inauguration is expected to take place in 2025.
The store will be one of the largest in the chain in the southern region of the country, with expectations of welcoming thousands of visitors in its first days of operation.
For residents, the anticipation is one of excitement and curiosity: the venture promises to not only drive the economy but also the daily life of the city.
And you, what do you think of this pace of transformation? Does the arrival of this giant building represent a real advance for Novo Hamburgo or raise new urban challenges? Leave your comment.


Eu sou autônomo, compro um produto por R$ 10,25 monto um kit e revendo por R$ 50,00. Todo comerciante monta seu negócio pra ganhar e tem direito a vender seus produtos no preço que achar conveniente, pois comércio não é instituição de caridade, compra quem quer.
Parabéns Luciano Hang! Trazendo progresso para o Rio Grande do Sul, ao contrário do desqualificado presidente que prometeu muito ao RGS nas enchentes e nada fez
Esse cara deveria estar preso pelos crimes que cometeu durante a pandemia. Ele foi um dos que se posicionaram a taxar compras maiores que 270 reais, enquanto importa milhares de contêineres da China e revende nas suas lojas cobrando um absurdo como se fosse algo inovador…assim é fácil ser empresário no Brasil. ****!