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Company Launches Coffee Paste — Equivalent to 20 Cups in a Single Container

Published on 12/02/2025 at 11:13
Updated on 12/02/2025 at 11:14
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A Swiss Company Innovated By Launching Concentrated Coffee In Pastes, Offering The Equivalent Of 20 Cups In A Single Container. Will This Be The New Trend For Coffee Lovers? Find Out How It Works!

The consumption of coffee is a habit present in the daily lives of millions of people around the world. For those who love the drink and seek convenience without compromising flavor, a new product promises to revolutionize the way coffee is prepared and consumed: No Normal Coffee.

This is a concentrated coffee paste, stored in compact and easy-to-carry tubs, offering an innovative alternative to traditional instant coffee.

How Does No Normal Coffee Work?

Unlike instant coffee powder, which often does not please more discerning palates, No Normal Coffee is processed into a paste and packaged in containers similar to toothpaste tubes.

The idea is to provide a flavor closer to that of brewed coffee, without the need for additional equipment for preparation.

Each tub contains approximately 20 servings of the drink, allowing consumers to prepare multiple cups of coffee without worry about storage or transport.

Ease Of Preparation And Versatility Of Coffee Consumption

Using the paste is simple: just squeeze a teaspoon (5g) of No Normal Coffee, mix it with 100ml of water, and wait for complete dissolution.

The drink can be prepared with either hot or cold water, allowing for different variations of coffee, such as traditional espresso or a refreshing iced coffee.

Additionally, the paste can be consumed on its own for a quick energy boost or combined with other foods, such as breads and bananas. Another possibility is to add it to protein shakes and cocktails, bringing a touch of coffee in a practical and efficient way.

Ingredients And Sensory Profile

Each tub of No Normal Coffee is made with 100% Fairtrade Arabica beans, sweetened with organic Swiss beet sugar.

The flavor promises to be rich and indulgent, featuring notes of chocolate, nuts, and caramel. However, since it contains sweetener, it may not appeal to consumers who prefer their coffee pure.

Each serving of the paste contains 12 calories, 47 mg of caffeine, and 12 g of carbohydrates, making it a low-calorie energy option. Furthermore, the product has a shelf life of up to 12 months, with no need for refrigeration, which facilitates storage and transport.

No Normal Coffee is already available for purchase for US$ 18 per tube. Orders are shipped directly from Europe, and the company recommends purchasing more than one unit to reduce shipping costs.

With information from imboldn.

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13/02/2025 14:08

O pessoal tá ficando cada vez mais doente.

Fabio Lucas Carvalho

Jornalista especializado em uma ampla variedade de temas, como carros, tecnologia, política, indústria naval, geopolítica, energia renovável e economia. Atuo desde 2015 com publicações de destaque em grandes portais de notícias. Minha formação em Gestão em Tecnologia da Informação pela Faculdade de Petrolina (Facape) agrega uma perspectiva técnica única às minhas análises e reportagens. Com mais de 10 mil artigos publicados em veículos de renome, busco sempre trazer informações detalhadas e percepções relevantes para o leitor.

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