Arcor Factory Located in Campinas, São Paulo, Will Receive New Investment of R$ 10 Million from the Brand

Arcor’s Factory in São Paulo, Acquired by the Company in 2004, Will Increase Production with New Investment

On July 20, the Cookie Day is celebrated, and Arcor, a company recognized worldwide for its well-known brands in the category, announced a new investment of around R$ 10 million in its factory in Campinas, located in the interior of São Paulo. The inauguration of the new line will increase the production capacity of the factory by double digits.

The factory, which was purchased by Arcor in 2004, in São Paulo, has a daily production capacity of over 1.5 million cookies and uses about 32 thousand tons of flour annually in the manufacturing process of its products. The cookies produced at the São Paulo factory meet the demand of Brazil and more than 30 countries around the world.

“Cookies are a food present in 99% of Brazilian homes and in many of our cherished memories. Moreover, the sector represents about 50% of Arcor’s business in Brazil. Therefore, we strive to offer quality products that please the whole family, as well as participate in the magical moments of many people for decades,” says Anderson Freire, Director of Marketing, Research, and Development at Arcor do Brasil.

Arcor Has Another Production Factory, Besides São Paulo, in Minas Gerais

In addition to the factory in Campinas, in São Paulo, Arcor also has a factory dedicated to cookie production in Contagem, Minas Gerais. There, the leading brand in the cookie category, Aymoré, continues to rise steadily, recording revenue growth of over 30% from January to May this year, compared to the same period in 2021.

Arcor’s cookie portfolio in São Paulo and the other factories consists of approximately 100 items, combining the brands Triunfo, Aymoré, Tortuguita, Cereal Mix, Salpet, Danix, and Passion.

About Arcor

Arcor is a multinational company of Argentine origin, specializing in the production of food, sweets, chocolates, cookies, ice creams, agribusiness, and packaging. The company was founded on July 5, 1951, in the city of Arroyito, Argentina. The brand name comes from the connection of the first letters of Arroyito and Córdoba, essential cities in the generation of the Arcor group.

Arcor is the leading food company in Argentina, the world’s leading producer of candies and caramels, and the main exporter of sweets from Argentina, Brazil, Chile, and Peru. Through a partnership with the Danone Group for the trade of cookies, alfajores, and cereals in Latin America, it is one of the leading companies in the region.

The company has commercial offices across the Americas, Europe, and Asia. Arcor is the group with the largest number of markets in the world, reaching over 120 countries with its products.

Inauguration of Arcor

Arcor was established on July 5, 1951, by a group of entrepreneurs who opened the first candy factory in the city of Arroyito. In 1958, Arcor achieved a daily production of 60,000 kilograms of sweets.

In 1967, Arcor implemented its Official Distributors system, beginning expansion into the interior of Argentina. In the early 1970s, Arcor started its extension toward the Argentine capital. During that decade, Arcor began constructing several industrial plants, aiming to meet all of the company’s needs, from raw materials to packaging, including energy generation. In 1976, Arcor entered Paraguay, in 1979 in Uruguay, in 1981 in Brazil, including the factory in São Paulo, and in 1989 in Chile.