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New Nissan SUV Hits The Market Priced Below R$ 90,000 In The PCD Version And Achieves Up To 13.7 Km/L With Gasoline In Urban Cycle, According To Manufacturer’s Data

Written by Valdemar Medeiros
Published on 19/05/2025 at 22:05
Novo SUV da Nissan chega ao mercado custando menos de R$ 90 mil e faz até 13,7 km/l com gasolina em ciclo urbano, segundo dados da fabricante
Nissan Kicks interior do SUV/Divulgação
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Entry Version of the Kicks Play SUV Offers Special Price for People with Disabilities, Efficient Fuel Consumption, and Generous Equipment List. Nissan Also Applies Discounts on Mid and Top Version Until June 2025.

Nissan has officially launched a new sales campaign aimed at customers with disabilities (PCD), highlighting the Kicks Play SUV with special conditions across the entire 2025 line. The entry version, Active Plus, hits the market with a promotional price of R$ 89,990, already considering tax exemptions and brand bonuses. The model also offers an attractive financing rate: 0% interest, with a 70% down payment and balance in up to 18 installments. The offer is valid until June 3, 2025.

With a 1.6 flex engine and CVT transmission, the new Nissan SUV promises fuel consumption of up to 13.7 km/l with gasoline in urban conditions, according to manufacturer data — a competitive number for the segment.

Kicks Play SUV 2025: What Does the Entry Level Active Plus Offer?

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The Active Plus version of the Kicks Play SUV is aimed at those seeking a new SUV with good cost-benefit, especially for the PCD audience. It comes equipped with a nice list of standard items, including:

  • Air conditioning
  • Multimedia center with 7” screen and compatibility with Android Auto and Apple CarPlay
  • Six airbags
  • 16” wheels with hubcaps
  • Electric adjustable mirrors
  • Cruise control
  • Power windows in all four doors
  • Height adjustment for the driver’s seat
  • Hill start assist
  • LED taillights
  • Tire pressure monitor

With these features, the basic version becomes one of the most complete among the compact SUVs offered to PCD in Brazil in 2025.

Other Versions of Nissan’s SUV Also Have Significant Discounts

For those who desire more comfort and style, Nissan also offers the Sense and Advance Plus versions of the Nissan Kicks Play 2025, with special discounts during the campaign.

Nissan Kicks Play Sense – Mid Option

  • List Price: R$ 129,690
  • Price with Exemption and Bonus: R$ 108,490
  • Total Discount: 16.35%

The Sense version adds 17” alloy wheelsroof rack and retains all items from the Active Plus. It’s ideal for those who appreciate a more refined look and adventurous style.

Nissan Kicks Play Advance Plus – Top Version

  • List Price: R$ 148,090
  • Price with Exemption and Bonus: R$ 122,590
  • Total Discount: 11%

The most equipped version of the Kicks Play SUV includes:

  • 8” multimedia screen
  • Keyless entry with start button
  • Partially digital dashboard with 7” screen
  • Seats with leather upholstery
  • Front collision warning with automatic braking (new feature in 2025)

These features bring the Kicks Play Advance Plus closer to premium models while maintaining its functional DNA and competitive price.

 Technical Specifications – Nissan Kicks Play 2025 (Active Plus)

Category Compact SUV
Version Kicks Play 1.6 Active Plus CVT (PCD)
Year/Model 2025
Engine 1.6 16V flex (HR16DE)
Power (Ethanol) 113 hp at 5,600 rpm
Power (Gasoline) 110 hp at 5,600 rpm
Torque (Ethanol) 15.2 kgfm at 4,000 rpm
Torque (Gasoline) 14.9 kgfm at 4,000 rpm
Transmission CVT automatic with 6 simulated gears
Traction Front (FWD)
Steering Electric
Front Suspension Independent McPherson
Rear Suspension Torsion axle
Front Brakes Ventilated discs
Rear Brakes Drum
Wheels Steel with 16” hubcaps
Tires 205/60 R16

Dimensions and Capacities

Length 4,310 mm
Width 1,760 mm
Height 1,590 mm
Wheelbase 2,610 mm
Trunk 432 liters
Fuel Tank 41 liters
Curb Weight 1,143 kg

Fuel Consumption (INMETRO)

Urban (Gasoline) 13.7 km/l
Highway (Gasoline) 15.3 km/l
Urban (Ethanol) 9.6 km/l
Highway (Ethanol) 10.8 km/l

Main Standard Equipment (Active Plus)

  • Air conditioning
  • Electric steering
  • 7” multimedia center with Android Auto and Apple CarPlay
  • Six airbags
  • Traction and stability control (VDC)
  • Cruise control
  • Hill start assist (HSA)
  • Power windows and locks
  • Tire pressure monitor (TPMS)
  • Halogen headlights with LED lights
  • Electric adjustable mirrors

Reliable 1.6 Engine Continues Throughout the Line, but with Torque Adjustments

Under the hood, the Nissan Kicks Play 2025 retains the well-known 1.6 16V HR16DE engine, previously used in models like the March, Versa, and even the Renault Sandero and Duster. It delivers:

  • With Ethanol: 113 hp and 15.2 kgfm
  • With Gasoline: 110 hp and 14.9 kgfm (there was a decrease compared to the previous model, which delivered 15.2 kgfm)

The transmission remains the CVT Xtronic, which simulates six gears and offers a smooth ride, a valued characteristic in urban use. The slight torque drop with gasoline is the result of adjustments for greater efficiency and can be replicated in other Nissan models that use the same engine.

Tax Exemptions and Bonuses for PCD: Savings That Make a Difference

Customers with PCD have access to IPI exemptions and, in some cases, ICMS, which significantly reduces the final price of the vehicle. In addition, Nissan applies factory bonuses, ensuring competitive prices across all versions of the Nissan SUV.

In the case of the Kicks Play, discounts reach over R$ 25,000 on the Advance Plus version. These conditions make the model even more accessible and help to meet an important portion of the audience seeking mobility with comfort and technology.

With the 2025 line of the Kicks Play SUV, Nissan reinforces its presence among the most accessible compact SUVs in the Brazilian market. The Active Plus version, for less than R$ 90,000, delivers complete equipment and good consumption, while the higher versions add sophistication and safety.

The special conditions for the PCD audience, valid until June 2025, position the new Nissan SUV as an intelligent option for those seeking economy, comfort, and urban versatility.

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Elenita
Elenita
22/05/2025 16:06

Amei…me imteresso

Marlon
Marlon
22/05/2025 04:24

Ficou bonito, tem um detalhe que vai fazer diferença no mercado brasileiro o fato de não ter saída de ar-condicionado para os bancos traseiros. O Brasil é um país tropical muito quente este é um ponto negativo para a Nissan e muito comprador ter esse fato como ponto decisivo na hora da compra.

LUIZ CARLOS WEIDT
LUIZ CARLOS WEIDT
20/05/2025 18:53

Está oferta vale pra taxista?

Valdemar Medeiros

Formado em Jornalismo e Marketing, é autor de mais de 20 mil artigos que já alcançaram milhões de leitores no Brasil e no exterior. Já escreveu para marcas e veículos como 99, Natura, O Boticário, CPG – Click Petróleo e Gás, Agência Raccon e outros. Especialista em Indústria Automotiva, Tecnologia, Carreiras (empregabilidade e cursos), Economia e outros temas. Contato e sugestões de pauta: valdemarmedeiros4@gmail.com. Não aceitamos currículos!

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