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Large retailers such as Americanas, Carrefour and Casas Bahia are affected, resulting in the closure of more than 750 stores across the country, leading to a new wave of mass layoffs.
A mass dismissal which affects the retail sector in Brazil has generated great concern among workers and market experts. Large chains such as Americanas, Carrefour and Casas Bahia face an unprecedented crisis, resulting in the closure of more than 750 stores and leaving more than 35 employees without jobs. This scenario reveals a profound restructuring in the operations of these companies, directly affecting the economy and the job market.
In recent months, the Brazil has witnessed a wave of mass layoffs, driven by financial crises and accounting fraud that shook the stability of retail giants. The most evident impact is in the closing of stores and layoffs of thousands of workers.
Mass layoffs in Casas Bahia and Americanas
As Bahia Houses, for example, closed 55 stores throughout 2023, with 17 of those closures occurring in the last quarter. This movement resulted in the dismissal of 8,6 employees, part of a strategy to eliminate loss-making points of sale and cut expenses. The company, which recorded a loss of R$1 billion in the fourth quarter of 2023, also reduced its senior leadership by 42%, in an attempt to reverse the unfavorable financial situation.
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Already Americans, another Brazilian retail giant, went through a mass dismissal after the discovery of an accounting fraud worth R$25,2 billion in January 2023. Since then, the company has closed 152 stores and laid off 13.875 employees. This devastating scenario led Americanas to reduce its workforce from 43.123 to 32.248 employees.
Another 3,5 employees will be laid off online
Other networks also felt the impact. THE Day, which entered into judicial recovery in March 2023, announced the closure of 343 of its 587 stores, concentrating its operations in São Paulo. As a result, approximately 3,5 employees will be laid off, reducing its team to just 2 people.
Carrefour was not immune to the crisis
O Carrefour recorded a loss of R$565 million in the last quarter of 2023, which resulted in the closure of 123 stores and in the possible dismissal of up to 12,5 workers.
Mass layoffs ended up becoming a necessity
Those mass layoffs reflect an urgent need for companies to adapt, who seek ways to survive in an increasingly competitive and uncertain market. Casas Bahia, for example, is focused on eliminating underperforming points of sale, while Americanas is trying to get back on its feet after judicial recovery. Dia, in turn, is concentrating its operations in the capital of São Paulo, while Carrefour recalculates its strategy to avoid greater losses.
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Future of Brazilian retail
The future of Brazilian retail remains uncertain, and the Mass layoffs continue to be a reality for many workers. Digitalization and the strengthening of e-commerce appear as possible paths to recovery, but adapting to this new scenario will be crucial for the survival of these large chains.
For consumers, these changes could mean fewer options and higher prices as companies try to balance their finances. However, there is hope that this crisis will force a positive transformation in the sector, leading to more efficient and competitive operations in the future.
A mass dismissal that affects the retail sector in Brazil is a reflection of an economy in transformation, where innovation and resilience will be essential to overcome challenges and ensure a more stable future for both companies and workers.
How do you think these changes impact the job market and the future of these companies? Share your opinion!
I don't mind, you can close everything, I'll buy everything on the free market.
I was a loyal customer of one of these stores. One day I went to buy furniture for my house. The saleswoman treated me very badly. I left and never set foot there again.
Think about it another way: how many parents are unemployed? The issue is much more important than your own navel.
Do the L
What a L, ****. The crisis is worldwide. Did you know that the incentive that L provides with social benefits helps in the circulation of money. If you don't know, keep quiet.
What incentive does this party give to companies? Oh, it charges some and gives to friends' companies. Open your eyes, man.
Nothing my friends, whoever told you to vote for Lula voted Null, then.
Hahaha that was good... 6 trillion in debt... Do the L
Online sales have contributed greatly to this, as many people prefer the convenience of online shopping to going to physical stores.
This group that did the L, is angry with the boss and the middle class and when they step on the brakes, it's their turn!
The one who has to think about his children is the employee who works poorly and provides poor service.
I agree, if you treat a customer badly it's because you don't care about your job.
But all this is a lie. Here in my city, there are job offers for supermarkets every day. Look at the news, they are talking about employees who earn very well, but see if these senior employees would give up a raise for the job. The poor guys are forced to accept tiny adjustments, and woe betide them if they don't accept them.
True, Walmir. The problem is that people can no longer change jobs and start over. In the past, just like me, I was fired from a company and I earned 10 salaries, but the market was weak and I could only find a new job that paid 2 salaries. I accepted, studied, passed a test and here I am. People are afraid to take risks and settle.
If there are job offers every day, and it is a sign that no one wants to work, then if they wanted to, they wouldn't be offering vacancies.
Be careful not to be next!!!
Calm your heart! Perhaps you have not experienced the bitterness of unemployment, having a family to support under your responsibility.
Lula helps with steak and beer. If he doesn't give **** a little cell phone.
Hahaha, pumpkin picanha and the worst quality beer, maybe.
Take it in your ****
While you guys are fighting, the government eats steak. You ****. It's clear that this is public management involved in this **** country. Go study first before you start fighting in this ****
This is the type of person who only thinks about themselves, it's sad to see that there are poor and miserable people who feel like kings.
There are days when things happen that make us sad and grumpy. Judging someone based on just one event is not fair.
Thinking like this, the country is where it is!
Don't just think about yourself, stop being selfish, or you think you don't need others, how many people need a job to support their family, and you thinking about where you're going to do your shopping, how much selfishness in just one person.
The information, I mean the number of reported layoffs, is far beyond reality, it doesn't even reach 1/5 of these numbers, it's more like sensationalist information than presenting the truth.
You are **** for sure
**** of donkeys.
They don't recognize the failure of this **** government.
Makes L your pumpkin eaters.
Stop being a bubuyy0, man3. Americana defaulted on that son of a b*tch who only stopped paying suppliers and when he saw the hole it was gigantic
Casas Bahia belongs to a lunatic rapist who ate little girls inside the store, there was even a special room for that, this guy really needs to go bankrupt
Carrefour bought Walmart and Sam's Club sometimes has three markets of the same brand within a 100m radius, of course they have to close stores
This unemployment number is easy because the government is creating so many jobs that unemployment is less than 7% today.
But you took it like every **** ****, ignorant and backward **** you don't read anything and you always say the same shit, go graze and if you cry send audio
What did the government do to create jobs, increase taxes?
Why don't you see it? 6,8% more employment in the last few months in the country in less than 2 years of government after the devastation left by the weed, I think it's an excellent result. Only the **** pro **** don't see it. Because bad faith doesn't allow it.
PAYMENT FOR MISLEADING ADVERTISING TO CALM THE PEOPLE AND CONTINUE ROBBING THE PUBLIC FUNDS
That's not the question. The question is: What have these businessmen done for the population in all this time? You see, these are companies that buy each other and most of them involved fraud, and the government is not to blame for this. I mean, the Federal Revenue Service, which works for us who have little, doesn't work for big companies. It issues an incorrect number on the income tax, to avoid being caught in the fine mesh.
People support the previous government, but they forget that in the previous government, businessmen did well, especially those in agribusiness, who let loose and deforested with the consent of the former president. Now, as for these companies, you said it all. They buy each other, there is fraud within the company and it is the government's fault, of course not. It is bad management. We see BYD giving a discount on cars over 50 thousand, because it has the margin to do so. I want to see Casas Bahia reduce its white goods range to sell more and make a little less profit.
Did you read the article?
The father of the poor wants the poor to become poorer and poorer, because he loves them.
Where's the picanha, lol
What's worse is that you, Henrique, think that things were better in the previous government. It's sad the brainwashing that the king of **** did to you.
This PT government will destroy Brazil.
The PT is to blame, just like other tragedies, such as the war in Ukraine and the Israeli government. The Brazilian government must answer for why so many people died due to the lack of a vaccine against Covid-19.
Only those who didn't want to get vaccinated didn't get vaccinated as soon as the vaccine was released. Brazil was one of the first to vaccinate.
You were wrong, she arrived late, or did you really think that ivermectin was a vaccine!!!?
Read the WHO article on Switzerland's infection rate when it suspended the use of ivermectin in Switzerland, where the World Health Organization is headquartered.
No, Ivermectin did not kill anyone
Why take these “vaccines”???? So many people with sudden death, stroke, and rampant cancer.
Galloping are you, donkey xD
What is rampant cancer?
Cancer was a disease that left people 1 more day to die, some time ago cancers appeared that kill within 15 to 30 days after diagnosis.
The rise in sudden cardiac deaths in healthy people has skyrocketed
?????
In the case of some friends, it arrived late. They died without being able to take it. Sadly, one was 30 and the other was 33.
Conversation **** ****!
Neither the party nor the government have anything to do with the administrative aberrations of companies!
Exactly, not everything is the fault of the current or previous Government, the scenario is international!
The Covid mule killed millions around the world, and the vaccine was released one day after Anvisa authorized its use, it will be **** like this in hell, the PT and these ignorant people in Brazil will destroy this nation.
Lol it will moo until 2030
Keep stealing until 2030.
Your mother **** until 2030?
ióóóó ióóóó
Where were you in the government of the thing?
The government of the thing had a surplus in everything in the economy, state-owned companies, etc.
… and the thing is the THIEF!! LOL!!
So much misinformation. Let's talk about the Bolsonaro government's tax default, the budget approved for the first year of the current government's term? Partisan alienation is dangerous, it shows how ignorant people are about politics.
**** is swimming in money and stolen jewelry
Do you really believe that??
What world do you live in my friend???
Cycle of prosperity, I've seen many **** but never like this, Lula is **** should be in ****
700 deaths in Brazil in a country with 210 million inhabitants. Africa (continent), 1 billion inhabitants, 220 deaths. And the PT is the **** of the story. Did you read the article where it was said that Brazil would be the second country in the world to be given the vaccine, around September 2020? The government clung to the fact that the pharmaceutical company was not responsible for any collateral damage. And because of this, the **** government made the campaign to start vaccination in the country difficult. How many deaths would we have avoided if it weren't for this fact? But the PT is the **** of the story.
Just to show how you don't know what you're talking about, I'll just refute one fact you gave: Brazil would be the second to vaccinate, right? It would start vaccinating in September 2020. Tell me, when was the first COVID-19 vaccine? After the answer, are you still going to maintain your misinformation?
Yes, it's the PT, the one in history. Today we have several deaths from dengue fever! Where's the vaccine? If dengue fever kills today, why didn't it kill during the pandemic? LOL So the 700 deaths weren't just from Covid-19, LOL
They were much bigger.
The sub notification was running wild. And the militia government tried in every way to hide it.
The dengue vaccine is stuck in your wire!
Imb@cilizad0
I remember Anvisa, which was in the hands of scoundrel Bolsonarists.
I also remember a **** talking badly about vaccines, preaching against the use of masks, rejecting offers of early vaccines in an attempt to get a $1 bribe per vial.
Do you remember?
TRUTH.
.
Bullshit that there was no vaccine, another fallacy from the left and the corrupt media. As soon as it came out, it was already in Brazil and even those who took it, many died, it's the Chinese virus' fault. Go buy a brain, your 9-fingered **** has already taken over!!!
There is a video of your myth saying
Buy vaccine now. I don't know why the rush
There was a lack of oxygen in Manaus
I didn't respect the lockdown if it's okay for you
You and **** he knew if the vaccine was reliable **** .. remember the Chinese vaccines or you weren't alive at the time
💎 Jewel!
It's 9 fingers stuck in your fo wire.
You are also guilty. You are as greedy as the militia.
Oiiiiiiiii????? How???? Lack of vaccine???? Where???? Wasn't it the past government, faced with the biggest HEALTH CRISIS OF HUMANITY, that discarded (threw in the trash), 16.000.000 doses of COVID-19 vaccines!!!! It wasn't the past government that put the country's accounts in the red!!! And the SCANDALS of the current government are already starting to appear!!!! Make PIX there!!!!!! LOL
The **** government was a terror... he only rode around on his motorcycle and spoke to the old ladies at the fence... he screwed the states with the ICMS party on fuel and left a bomb for Lula in the issue of court orders... read it so you don't speak and show ignorance...
He threw it away because the militia let it spoil. In addition to passing on 300 BILLION in losses to the current government. 95 billion just in court orders.
G@n0cida lunchbox!
Whoever paid to say this ****, people died all over the world, and at the time the vaccine didn't even exist, when the first vaccine experiments were presented, the government bought them and whoever wanted to took the vaccine.
Hey, little guy! Even the **** minister spoke about the delay due to politics…
They just didn't die more than here...
Coincidence: the death champions were exactly Two S@lafrári0s…
Trump and Bolsonaro0.
Thousands died from other diseases but justified it as Covid for reasons of $$$$$
Only in the heads of imb@ciI people, like you ****!
Militia lunch box
What does PT have to do with the war in Ukraine? Did you drink?
The only thing missing is the picanha LOL
Do you really think they died due to lack of vaccine? There was a surplus of vaccine and fortunes were spent on an experiment forced by the media.
What is happening is the incompetence of company managers, it has nothing to do with the Government, go study better, the Government does not take care of the companies' cash flow 😂😂😂
The PT's misgovernment only helped those who voted for it, like that **** Magazine Luiza, that **** was helped by Dilma, yes
It's under the government of your politician who consumes distilled sugar cane juice that the stores are closing, my friend. Stop being so dense.
Inheritance from the previous one, who if he had stayed, would have broken this country. He spent what he didn't have to get reelected, used the state machine in his favor and left the hole there. In the end he wanted to become a jeweler, but it seems like the house fell down. LOL
Wrong, my friend. The previous one went through two years of pandemic. Now there is no crisis, only wrong economic and tax decisions by this government. Pay attention to the economy, we will go bankrupt by the end of the garapeiro's term.
Paulo Jegues said that it would become Venezuela and Brazil is only rising…
Unemployment falling to 6,9%
The one who predicted the fall must have been your mother!
Only if it's in your city. Where I live, even bars and market stalls are closing. There are so many beggars at the doors of markets that you can't find in the comics.
What is rising is inflation, taxation, public debt and the cost of living. It seems like you don't go to the supermarket or fill up your car. Stop watching the news, it's paid for by your politician. Soon you too will be part of the unemployment statistics, or not... LOL
Internet
A country with red militants really has no chance of progressing... get out of here, you communist plague... go to Cuba, where your paradise is.
First, what do you understand by communism? Go study, second, what is this extremist plague that only gets in the way, supporters of ****, militiamen, who were in power, wanted to carry out the coup and impose a ****. Geez...it's hard to deal with ignorance.
Not even in these countries that they say are ****, they no longer identify themselves like that. It is necessary to update oneself. But when it comes to these radical people, studying, researching, for them is the same thing as trying to bathe a cat on a cold day lol
Extremist???? You are the ones who don't accept contradiction. You are the extremists. Communism? Well, that's what we saw when the Berlin Wall was torn down, the executions on the border with North Korea, the requests for political asylum from Cubans... One more important detail, my friend: Don't confuse a day of chaos by a few hundred unarmed people with a coup d'état, okay? That's a narrative for political persecution.
Your cognition is precarious. Only intellectual boasting is good.
Militonto is a low person like you.
In fact, I would gladly kick you out!
Jeweler lol
Do you have anything to tell us about your politician's Piaget and Cartier? If you don't know, perhaps the containers of gifts he was taking away when he left his last term?
Best joke, do you do standard?
This Government wants to tax everything
Go study to find out if it all started now or if it was the pure intention of the opposition parliamentarians and unscrupulous businessmen who joined, go read Gadinho
We had to tax stupidity. You would be the first!
And not even the country's economy. The cronies don't care about the nation as long as the screens supplied by the people's money are always available. Very sad.
ohhh you idiot... study... no company can handle the tax burden of the **** PTISTAS...
Look how dumb you are!
Tax burden 2022: 33,71%
Tax burden 2023: 32,44%
Lula reduced the tax burden! Stop being imb@cil…
You ****, of course you don't, but the analysis, you son of a ****, is about the economy that ended and yes, the misgovernment enters the statistics, because the COUNTRY ended your **** in **** ****
But it keeps increasing taxes. So explain to me the monstrous loss of Petrobras, which was more profitable than large global conglomerates?? It did it, now it's screwed.
Taxes are constantly increasing…
Tax burden 2022: 33,71%
Tax burden 2023: 32,44%
The guys came back to loot the company lol
Horse, if the government only taxes, taxes, taxes, there is no money left for the worker to buy in stores, that's why the government of hate cut taxes, so that the money you didn't pay in taxes is left in your hands to buy in stores.
I only used jetskis and jets
It was the PT that created e-commerce, you're right 🤣🤣🤣🤣
Comments from **** **** are not accepted!!!
And you shouldn't accept it
Go to Venezuela
PT? The Lula government took over Brazil in a chaotic situation left by Bolsonaro. What good did this previous government do for Brazil? As if a congress with a majority of extremists who only get in the way wasn't enough. Before criticizing the PT, get informed.
Hahaha, it's got to be a joke. He must be from the northeast to say that. Then everyone comes to Santa Catarina to talk badly about Bolsonaro. Knowing that the bosses don't have a ****.
Knows nothing innocent useful to the far right.
**** this is a process that is affecting the whole world, the online sales of these companies far exceed many stores, so don't shit on the keyboard!
These guys are scamming companies and the PT is blamed. Read the entire report. Americanas in particular committed a billion-dollar scam and the PT is to blame. The partners of Americanas committed a billion-dollar scam and with that money became partners of Petrobrás. They will get information and then talk about the Federal Government.
Government of São Paulo ending commerce and industry in São Paulo…
Thank GOD that BRAZIL took the **** out of power
The problem is not partisan, but rather the economic system. PT is as capitalist as other governments, despite the improvement in social indicators in the **** model. What is needed is to end the capitalism that keeps a few very rich and a large mass poorly paid.
****, did you pay attention to the article? It all happened at the beginning of 2023, that is, as a result of the previous mismanagement.
PT? Do you read the news or talk through other people's mouths? If you pay attention to the text, this decline has been going on for a long time, like Americanas (January 2023) PT hadn't even climbed the palace ramp. Don't say M, get informed. The age of technology will eliminate many jobs in any government. Nowadays, everyone buys online.
Today everything is bought online to accuse the government
The government has nothing to do with the mismanagement of CEOs who receive millions and cheat on their balance sheets like those of Americanas, e-commerce, 4 years of disastrous misgovernment. The country is recovering and if the madman had won we would be 10 times worse off. Only bad characters **** who pretend not to see. The current government has nothing to do with all this. Quite the opposite.
More than what the PL destroyed?? It let the cattle pass and we still have the repercussions of that. In 2022, when COVID had already ended, the country was supposed to have returned to normal, but no, the PL government, which by the way is the same one that governs the state of Rio de Janeiro, sold out to businessmen and agribusiness and we are still at rock bottom. Look at the prices in 2019 and 2022, from 2022 onwards, they went down a little, but in 2022 the world returned to normal and Brazil had no moral standing with the rich countries, only with the other Trump.
It is sad to see the stupidity of man...the fault lies with the poor management of the country's economy...all of this is the result of the economic plan of the taxed.
This is before the taxman has even started using his scythe. When the market realizes that the tax reform will double the final tax, half of the consumers will already be dead, without jobs and without food.
What does one thing have to do with the other? If companies are poorly managed, it is the fault of their administrators. What does the government have to do with it? What is changing is the way consumers are buying, mostly through e-commerce and no longer in physical stores. That is why these companies have to adapt to the market. You just need to have a little intelligence to understand the real reason for the layoffs.
It's a shame that those who suffer are the unemployed, but few people know about this. The problem should be more publicized. It's not so much the future of companies, but rather the future of Brazilian employees who have suffered so much. The government does what only L.
The future of the company has to do with the future of the employee, yes, you cannot improve the situation of the person who works by ruining the situation of the person who pays them.
What world do you live in? That's a lie, those jobs weren't even formal, the ones who lost out are those who buy from China and resell here, and I say it's right to pay taxes.
The problem of high taxes is to raise money to feed the anxiety of the parliamentarians in the Senate and the Chamber, with those rabble elected by us, how shameful it is to listen to the newspapers and do nothing.
People are buying everything online
Send these people to work in Brasilia, where they are creating many jobs…