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See Who Led The Automotive Market In August! Volkswagen Polo, Chevrolet Onix And Fiat Argo Compete For The Top Of The Ranking Of The Best-Selling Cars In Brazil. Discover The Details Of This Intense Competition
The month of August 2024 brought a slight decline in the automobile market in Brazil, with passenger car registrations showing a decrease of nearly 4% compared to July. Despite this drop, some models stood out, such as the Volkswagen Polo, which led sales during the period. Other vehicles like the Chevrolet Onix and the Fiat Argo also remained among the best-selling cars, reinforcing their positions in the national market.
Volkswagen Polo: The Best-Selling Car
The Volkswagen Polo was the standout of the month, with 14,274 units registered throughout Brazil. The model, known for its versatility, was the best-selling among passenger cars, consolidating its position as the preferred car of Brazilians.
The Polo range includes nine different versions, with the most affordable being the Track and Robust configurations, with a starting price of R$ 90,590. These options place the Polo among the cheapest cars in Brazil. On the other hand, the top-of-the-line version, the GTS, costs R$ 155,990 and offers the 250 TSI engine with 150 horsepower, ensuring a differentiated performance.
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The engine options of the Volkswagen Polo range from the 1.0 MPI model with 84 hp to the powerful 1.0 TSI with 116 hp, in addition to the 250 TSI engine, which equips the GTS version, ideal for those seeking more performance and power.
Chevrolet Onix: The Vice-Leader In Sales
In second place in the August ranking, the Chevrolet Onix registered 9,018 units, a considerable growth compared to July, when it recorded 7,423 units sold. The Chevrolet hatch continues to be a popular choice among Brazilians, standing out for both its affordability and engine options.
The Onix is available with a 1.0 engine producing 82 horsepower in the entry-level versions, while the more complete configurations come equipped with a turbo 1.0 engine, offering 116 horsepower. In addition to good sales performance, Chevrolet has announced that it will launch a new model in 2026, increasing consumer expectations.
Fiat Argo: Highlight On The Podium
Closing the podium of the best-selling cars in August, the Fiat Argo registered 7,768 units. The compact hatch from the Italian automaker has been a consistent choice among Brazilian consumers. The entry-level Argo features a 1.0 engine with 75 horsepower, while the top-of-the-line version comes with a 1.3 engine producing 107 horsepower and automatic transmission, providing a more comfortable and complete driving experience.
The Growth Of SUVs
In addition to hatches like the Volkswagen Polo, Chevrolet Onix, and Fiat Argo, an interesting fact is the continuous growth of SUVs in the national market. Out of the 20 best-selling passenger cars in August, 11 are SUVs, showing a clear preference among Brazilians for larger vehicles with versatility. Among the best-selling models are the Volkswagen T-Cross, with 7,118 units, the Chevrolet Tracker, with 6,416, and the Hyundai Creta, which registered 5,962 units.
Sales Ranking In August
- Volkswagen Polo – 14,274
- Chevrolet Onix – 9,018
- Fiat Argo – 7,768
- Volkswagen T-Cross – 7,118
- Hyundai HB20 – 7,103
- Chevrolet Tracker – 6,416
- Hyundai Creta – 5,962
- Jeep Renegade – 5,517
- Nissan Kicks – 5,355
- Chevrolet Onix Plus – 4,843
The Brazilian automotive market continues to show variations, but with some models firmly consolidated in consumer preferences. In August, the Volkswagen Polo, Chevrolet Onix, and Fiat Argo dominated the ranking, while SUVs continue to grow in popularity, confirming a consumption trend that seems to remain strong.
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