New Generation of Google Smartphones Arrives with Enhanced Design, Integrated Artificial Intelligence, and a New Foldable Model; Prices May Exceed R$ 11 Thousand.
Google unveiled in August 2025 its latest bet for the smartphone market: the Pixel 10 lineup. Focusing on artificial intelligence, advanced cameras, and greater battery life, the company aims to consolidate itself in the premium segment. The family includes the models Pixel 10, Pixel 10 Pro, Pixel 10 Pro XL, and the highly anticipated foldable Pixel 10 Pro Fold.
The New Pixel Family: 4 Models to Compete in the Premium Market
The new generation of Google phones has been launched with various variants to cater to different consumer profiles. The company bets on high-quality construction and advanced features. One of the biggest highlights is the arrival of the Pixel 10 Pro Fold. It features a 8-inch foldable display and a new hinge system. Its features are geared towards productivity, such as optimized multitasking.
What Does the Pixel 10 Bring Inside?
The Pixel 10 lineup arrives with robust specifications to compete directly with top competitors. The advancements are present in the display, cameras, and primarily in performance with the new Google chip.
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Brighter Displays and Superzoom Cameras
The base model, the Pixel 10, is equipped with a 6.3-inch Actua OLED display. The resolution is Full HD+ and the brightness reaches up to 3,000 nits. The refresh rate is 120 Hz. In terms of cameras, the device features a 48 MP main sensor, a telephoto lens with 10x optical zoom, and a superzoom of up to 20x. The front camera has 10.5 MP.
The Pixel 10 Pro and Pro XL models go further, with displays of up to 6.8 inches and an impressive zoom of up to 100x in some versions.
New Tensor G5 Chip and Battery for the Whole Day
The entire lineup is equipped with the new Tensor G5 chip. The base Pixel 10 comes with 12 GB of RAM. The Pro versions can reach 16 GB of RAM and 1 TB of storage. The standard model’s battery promises over 24 hours of autonomy. The fast charging allows reaching 55% in just 30 minutes and there is compatibility with Qi2 wireless charging.
Pixel 10 Pro Fold: Google’s Bet on Productivity
The standout feature of the lineup is the Pixel 10 Pro Fold. Its internal foldable display measures 8 inches and the external display is 6.4 inches. The hinge has been redesigned to increase durability. Its battery is even more powerful, with up to 30 hours of autonomy. The model also integrates with the Pixelsnap magnetic accessory system and offers multitasking features, such as split-screen.
Prices and Availability: How Much Will the Pixel 10 Line Cost?
The Pixel 10 line does not yet have a confirmed launch date in Brazil. Prices have been disclosed based on international conversions. Check the estimated values:
- Pixel 10 (128 GB): approximately R$ 4,480
- Pixel 10 Pro (512 GB): up to R$ 6,836
- Pixel 10 Pro XL (1 TB): up to R$ 10,974
- Pixel 10 Pro Fold (1 TB): approximately R$ 11,642
It is important to remember that final values in Brazil may be higher due to taxes. With these launches, Google reinforces its presence in the market, competing directly with other giants in the sector.

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