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Elon Musk Bought Twitter For €41.8 Billion, Laid Off 80% Of Employees, Cut €4 Million In Costs, And Saw Revenue Plunge 59%

Written by Rafaela Fabris
Published on 25/11/2024 at 16:38
Updated on 25/11/2024 at 18:17
Elon Musk comprou o Twitter por 41,8 bilhões de euros, demitiu 80% dos funcionários, cortou 4 milhões de euros em custos e viu a receita despencar 59%
Crise de receita e proliferação de problemas no X (Imagem: Reprodução)
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Elon Musk, one of the most controversial entrepreneurs in the world, is back in the spotlight on social media and in the press. The latest reason for this? A statement on Twitter, now called “X”, where the billionaire reaffirmed that he fired 80% of the company’s employees shortly after purchasing it for 41.8 billion euros two years ago.

80%, but the argument is valid. This was Musk’s response to a user who commented that the social network continues to function even after drastic cuts to the staff. Musk quickly corrected the percentage, lowering it from 90% to 80%, but did not fail to emphasize that the company is better off this way. The number is impressive: Twitter’s workforce, which had about 7,500 employees, was reduced to just 1,300 in a matter of months.

While Musk takes pride in his boldness, the effects of the decision tell another story. Since the acquisition, Twitter has seen an initial spike in user traffic, surpassing the 540 million mark. However, this is practically the only positive point of Musk’s management.

Revenue Crisis and Proliferation of Problems

Elon Musk bought Twitter for 41.8 billion euros, fired 80% of the employees, cut 4 million euros in costs, and saw revenue plummet 59%

Even with Musk’s optimism, Twitter has been facing tough times. The social network lost 59% of its advertising revenue after a mass exodus of advertisers.

Musk justified the layoffs as a necessary measure to cut costs, saving up to 4 million euros per year. But the reduction in staff left strategic areas, like security, virtually abandoned — with only 20 people on the team, problems are piling up: bots, abusive accounts, and an increase in rule violations on the platform.

Despite this, Musk continues to celebrate his efficiency in management. For him, firing 8 out of every 10 employees was the right decision, even ignoring the negative impact on the quality of the platform and its ability to generate revenue.

More Controversies and the Musk Style

While dealing with Twitter’s problems, Elon Musk continues to be involved in other controversies. In recent days, he threatened to sue the creators of ChatGPT, accusing them of abandoning the original principles of the tool, while celebrating the success of another of his ventures, Starlink, which has already reached millions of users.

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Alberto bassoto
Alberto bassoto
30/11/2024 16:26

eu acho engraçado, o que importa se é contrato com governos ou não, o que importa é que alguém precisaria fazer e o camarada fez, como tirar o mérito do camarada, afinal o foguete agora dá ré, e aí olha a economia que o cara fez, antes perdia tudo, gente na boa, o camarada é bom no que faz, simples assim

Angelo Santos Neto
Angelo Santos Neto
30/11/2024 16:08

Hahahahah que matéria tendenciosa. Elon Musk não sabe gerenciar nada e muito menos fazer dinheiro. Vcs é que são **** 😂

Qafar Qaadaramarin Keenik
Qafar Qaadaramarin Keenik
29/11/2024 19:49

É o amor
É uma abóbora
É o real virando pó
….

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Rafaela Fabris

Fala sobre inovação, energia renováveis, petróleo e gás. Com mais de 1.200 artigos publicados no CPG, atualiza diariamente sobre oportunidades no mercado de trabalho brasileiro. Sugestão de pauta: rafafabris11@gmail.com

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